{"id":10986,"date":"2024-07-12T18:08:35","date_gmt":"2024-07-12T09:08:35","guid":{"rendered":"https:\/\/service.grannet.co.jp\/blog\/?p=10986"},"modified":"2026-10-14T16:27:36","modified_gmt":"2026-10-14T07:27:36","slug":"google-coreupdate","status":"publish","type":"post","link":"https:\/\/grannet.co.jp\/column\/google-core-update","title":{"rendered":"Google\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3068\u306f\uff1f\u4ed5\u7d44\u307f\u3084\u9806\u4f4d\u4e0b\u843d\u6642\u306e\u6539\u5584\u7b56\u3092\u5fb9\u5e95\u89e3\u8aac"},"content":{"rendered":"<div class=\"column_wrap\"><div class=\"txtbox\"><p>Google\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3068\u306f\u3001Google\u304c\u5e74\u306b\u6570\u56de\u5b9f\u65bd\u3059\u308b\u3001\u691c\u7d22\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u3068\u30b7\u30b9\u30c6\u30e0\u306e\u5927\u898f\u6a21\u306a\u66f4\u65b0\u306e\u3053\u3068\u3067\u3059\u3002\u5b58\u5728\u3092\u77e5\u3089\u306a\u3044\u3068\u3001\u9806\u4f4d\u304c\u5927\u304d\u304f\u52d5\u3044\u305f\u3068\u304d\u306b\u4f55\u304c\u8d77\u304d\u305f\u306e\u304b\u5224\u65ad\u3067\u304d\u305a\u3001\u5bfe\u5fdc\u304c\u5f8c\u624b\u306b\u56de\u308b\u30b1\u30fc\u30b9\u306f\u5c11\u306a\u304f\u3042\u308a\u307e\u305b\u3093\u3002\u539f\u56e0\u3092\u7279\u5b9a\u3057\u306a\u3044\u307e\u307e\u8a18\u4e8b\u3092\u524a\u9664\u3059\u308c\u3070\u3001\u304b\u3048\u3063\u3066\u8a55\u4fa1\u3092\u843d\u3068\u3057\u3066\u3057\u307e\u3046\u3053\u3068\u3082\u3042\u308a\u307e\u3059\u3002<\/p><p>\u5f53\u8a18\u4e8b\u3067\u306f\u3001\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306e\u4ed5\u7d44\u307f\u3068\u5f79\u5272\u30012025\u5e7412\u6708\u304b\u30892026\u5e745\u6708\u307e\u3067\u306e\u5b9f\u65bd\u5185\u5bb9\u3001\u8a55\u4fa1\u3055\u308c\u308b6\u3064\u306e\u89b3\u70b9\u3001\u9806\u4f4d\u304c\u4e0b\u843d\u3057\u305f\u5834\u5408\u306e\u78ba\u8a8d\u624b\u9806\u3068\u6539\u5584\u7b56\u3092\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p><div class=\"borderbox mb2em\"><ul class=\"list_dot\"><li class=\"mb0\">\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306f\u3001Web\u5168\u4f53\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u5909\u5316\u306b\u5408\u308f\u305b\u3066Google\u304c\u8a55\u4fa1\u30b7\u30b9\u30c6\u30e0\u5168\u4f53\u3092\u898b\u76f4\u3059\u5e74\u6570\u56de\u306e\u66f4\u65b0\u3067\u3001\u7279\u5b9a\u30b5\u30a4\u30c8\u3078\u306e\u5236\u88c1\u3067\u306f\u306a\u3044<\/li><li class=\"mb0\">\u9806\u4f4d\u304c\u4e0b\u843d\u3057\u305f\u3089\u3001\u5c55\u958b\u5b8c\u4e86\u3092\u5f85\u3061\u3001\u5b8c\u4e86\u304b\u30891\u9031\u9593\u5f8c\u306bSearch Console\u3067\u958b\u59cb\u524d\u306e1\u9031\u9593\u3068\u6bd4\u8f03\u3057\u3066\u3001\u30da\u30fc\u30b8\u5225\u30fb\u30ad\u30fc\u30ef\u30fc\u30c9\u5225\u30fb\u5730\u57df\u5225\u306b\u5f71\u97ff\u7bc4\u56f2\u3092\u7279\u5b9a\u3059\u308b<\/li><li class=\"mb0\">\u6539\u5584\u7b56\u306f\u691c\u7d22\u610f\u56f3\u306e\u898b\u76f4\u3057\u3001E-E-A-T\u306e\u5f37\u5316\u3001\u4f4e\u54c1\u8cea\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u6574\u7406\u306a\u3069\u3067\u3001\u52b9\u679c\u304c\u51fa\u308b\u307e\u3067\u306b\u306f\u6570\u65e5\u304b\u3089\u6570\u304b\u6708\u304b\u304b\u308b<\/li><\/ul><\/div><\/div> <div id=\"ez-toc-container\" class=\"ez-toc-v2_0_46 counter-hierarchy ez-toc-counter ez-toc-white ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\">\u76ee\u6b21<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"ez-toc-toggle-icon-1\"><label for=\"item-6ad2df3862026\" aria-label=\"Table of Content\"><span style=\"display: flex;align-items: center;width: 35px;height: 30px;justify-content: center;direction:ltr;\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/label><input  type=\"checkbox\" id=\"item-6ad2df3862026\"><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/grannet.co.jp\/column\/google-core-update\/#1_Google%E3%82%B3%E3%82%A2%E3%82%A2%E3%83%83%E3%83%97%E3%83%87%E3%83%BC%E3%83%88%E3%81%A8%E3%81%AF%EF%BC%9F\" title=\"1. Google\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3068\u306f\uff1f\">1. Google\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3068\u306f\uff1f<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/grannet.co.jp\/column\/google-core-update\/#1-1_Google%E3%82%B3%E3%82%A2%E3%82%A2%E3%83%83%E3%83%97%E3%83%87%E3%83%BC%E3%83%88%E3%81%AE%E5%BD%B9%E5%89%B2\" title=\"1-1. Google\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306e\u5f79\u5272\">1-1. Google\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306e\u5f79\u5272<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/grannet.co.jp\/column\/google-core-update\/#1-2_Google%E3%82%B3%E3%82%A2%E3%82%A2%E3%83%83%E3%83%97%E3%83%87%E3%83%BC%E3%83%88%E3%81%8C%E6%A4%9C%E7%B4%A2%E9%A0%86%E4%BD%8D%E3%81%AB%E4%B8%8E%E3%81%88%E3%82%8B%E5%BD%B1%E9%9F%BF\" title=\"1-2. Google\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u304c\u691c\u7d22\u9806\u4f4d\u306b\u4e0e\u3048\u308b\u5f71\u97ff\">1-2. Google\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u304c\u691c\u7d22\u9806\u4f4d\u306b\u4e0e\u3048\u308b\u5f71\u97ff<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/grannet.co.jp\/column\/google-core-update\/#1-3_%E8%BF%91%E5%B9%B4%E3%81%AE%E3%82%A2%E3%83%83%E3%83%97%E3%83%87%E3%83%BC%E3%83%88%E3%81%AE%E6%8C%AF%E3%82%8A%E8%BF%94%E3%82%8A\" title=\"1-3. \u8fd1\u5e74\u306e\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306e\u632f\u308a\u8fd4\u308a\">1-3. \u8fd1\u5e74\u306e\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306e\u632f\u308a\u8fd4\u308a<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/grannet.co.jp\/column\/google-core-update\/#2_2025%E3%80%9C2026%E5%B9%B4%E3%81%AEGoogle%E3%82%B3%E3%82%A2%E3%82%A2%E3%83%83%E3%83%97%E3%83%87%E3%83%BC%E3%83%88%E5%86%85%E5%AE%B9\" title=\"2. 2025\u301c2026\u5e74\u306eGoogle\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u5185\u5bb9\">2. 2025\u301c2026\u5e74\u306eGoogle\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u5185\u5bb9<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/grannet.co.jp\/column\/google-core-update\/#2-1_2025%E5%B9%B412%E6%9C%88%E3%82%B3%E3%82%A2%E3%82%A2%E3%83%83%E3%83%97%E3%83%87%E3%83%BC%E3%83%88%E3%81%AE%E5%86%85%E5%AE%B9\" title=\"2-1. 2025\u5e7412\u6708\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306e\u5185\u5bb9\">2-1. 2025\u5e7412\u6708\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306e\u5185\u5bb9<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/grannet.co.jp\/column\/google-core-update\/#2-2_2026%E5%B9%B43%E6%9C%88%E3%82%B3%E3%82%A2%E3%82%A2%E3%83%83%E3%83%97%E3%83%87%E3%83%BC%E3%83%88%E3%81%AE%E5%86%85%E5%AE%B9\" title=\"2-2. 2026\u5e743\u6708\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306e\u5185\u5bb9\">2-2. 2026\u5e743\u6708\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306e\u5185\u5bb9<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/grannet.co.jp\/column\/google-core-update\/#2-3_2026%E5%B9%B45%E6%9C%88%E3%82%B3%E3%82%A2%E3%82%A2%E3%83%83%E3%83%97%E3%83%87%E3%83%BC%E3%83%88%E3%81%AE%E5%86%85%E5%AE%B9\" title=\"2-3. 2026\u5e745\u6708\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306e\u5185\u5bb9\">2-3. 2026\u5e745\u6708\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306e\u5185\u5bb9<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/grannet.co.jp\/column\/google-core-update\/#3_Google%E3%82%B3%E3%82%A2%E3%82%A2%E3%83%83%E3%83%97%E3%83%87%E3%83%BC%E3%83%88%E3%81%A7%E3%81%AF%E4%BD%95%E3%81%8C%E8%A9%95%E4%BE%A1%E3%81%95%E3%82%8C%E3%82%8B%EF%BC%9F\" title=\"3. Google\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3067\u306f\u4f55\u304c\u8a55\u4fa1\u3055\u308c\u308b\uff1f\">3. Google\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3067\u306f\u4f55\u304c\u8a55\u4fa1\u3055\u308c\u308b\uff1f<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/grannet.co.jp\/column\/google-core-update\/#3-1_%E3%83%A6%E3%83%BC%E3%82%B6%E3%83%BC%E3%81%AE%E6%A4%9C%E7%B4%A2%E6%84%8F%E5%9B%B3%E3%82%92%E6%BA%80%E3%81%9F%E3%81%97%E3%81%A6%E3%81%84%E3%82%8B%E3%81%8B\" title=\"3-1. \u30e6\u30fc\u30b6\u30fc\u306e\u691c\u7d22\u610f\u56f3\u3092\u6e80\u305f\u3057\u3066\u3044\u308b\u304b\">3-1. \u30e6\u30fc\u30b6\u30fc\u306e\u691c\u7d22\u610f\u56f3\u3092\u6e80\u305f\u3057\u3066\u3044\u308b\u304b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/grannet.co.jp\/column\/google-core-update\/#3-2_E-E-A-T%EF%BC%88%E7%B5%8C%E9%A8%93%E3%83%BB%E5%B0%82%E9%96%80%E6%80%A7%E3%83%BB%E6%A8%A9%E5%A8%81%E6%80%A7%E3%83%BB%E4%BF%A1%E9%A0%BC%E6%80%A7%EF%BC%89%E3%81%8C%E5%82%99%E3%82%8F%E3%81%A3%E3%81%A6%E3%81%84%E3%82%8B%E3%81%8B\" title=\"3-2. E-E-A-T\uff08\u7d4c\u9a13\u30fb\u5c02\u9580\u6027\u30fb\u6a29\u5a01\u6027\u30fb\u4fe1\u983c\u6027\uff09\u304c\u5099\u308f\u3063\u3066\u3044\u308b\u304b\">3-2. E-E-A-T\uff08\u7d4c\u9a13\u30fb\u5c02\u9580\u6027\u30fb\u6a29\u5a01\u6027\u30fb\u4fe1\u983c\u6027\uff09\u304c\u5099\u308f\u3063\u3066\u3044\u308b\u304b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/grannet.co.jp\/column\/google-core-update\/#3-3_%E7%8B%AC%E8%87%AA%E6%80%A7%E3%81%AE%E3%81%82%E3%82%8B%E4%B8%80%E6%AC%A1%E6%83%85%E5%A0%B1%E3%81%8C%E6%8E%B2%E8%BC%89%E3%81%95%E3%82%8C%E3%81%A6%E3%81%84%E3%82%8B%E3%81%8B\" title=\"3-3. \u72ec\u81ea\u6027\u306e\u3042\u308b\u4e00\u6b21\u60c5\u5831\u304c\u63b2\u8f09\u3055\u308c\u3066\u3044\u308b\u304b\">3-3. \u72ec\u81ea\u6027\u306e\u3042\u308b\u4e00\u6b21\u60c5\u5831\u304c\u63b2\u8f09\u3055\u308c\u3066\u3044\u308b\u304b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/grannet.co.jp\/column\/google-core-update\/#3-4_%E6%83%85%E5%A0%B1%E3%81%8C%E6%9C%80%E6%96%B0%E3%81%AE%E7%8A%B6%E6%85%8B%E3%81%AB%E4%BF%9D%E3%81%9F%E3%82%8C%E3%81%A6%E3%81%84%E3%82%8B%E3%81%8B\" title=\"3-4. \u60c5\u5831\u304c\u6700\u65b0\u306e\u72b6\u614b\u306b\u4fdd\u305f\u308c\u3066\u3044\u308b\u304b\">3-4. \u60c5\u5831\u304c\u6700\u65b0\u306e\u72b6\u614b\u306b\u4fdd\u305f\u308c\u3066\u3044\u308b\u304b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/grannet.co.jp\/column\/google-core-update\/#3-5_%E6%A4%9C%E7%B4%A2%E3%82%A8%E3%83%B3%E3%82%B8%E3%83%B3%E3%81%8C%E6%AD%A3%E3%81%97%E3%81%8F%E3%82%AF%E3%83%AD%E3%83%BC%E3%83%AB%E3%83%BB%E8%A9%95%E4%BE%A1%E3%81%A7%E3%81%8D%E3%82%8B%E6%A7%8B%E9%80%A0%E3%81%8B\" title=\"3-5. \u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u304c\u6b63\u3057\u304f\u30af\u30ed\u30fc\u30eb\u30fb\u8a55\u4fa1\u3067\u304d\u308b\u69cb\u9020\u304b\">3-5. \u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u304c\u6b63\u3057\u304f\u30af\u30ed\u30fc\u30eb\u30fb\u8a55\u4fa1\u3067\u304d\u308b\u69cb\u9020\u304b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/grannet.co.jp\/column\/google-core-update\/#3-6_%E3%82%B9%E3%83%9E%E3%83%BC%E3%83%88%E3%83%95%E3%82%A9%E3%83%B3%EF%BC%88%E3%83%A2%E3%83%90%E3%82%A4%E3%83%AB%EF%BC%89%E3%81%A7%E3%82%82%E4%BD%BF%E3%81%84%E3%82%84%E3%81%99%E3%81%84%E3%82%B5%E3%82%A4%E3%83%88%E3%81%AB%E3%81%AA%E3%81%A3%E3%81%A6%E3%81%84%E3%82%8B%E3%81%8B\" title=\"3-6. \u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\uff08\u30e2\u30d0\u30a4\u30eb\uff09\u3067\u3082\u4f7f\u3044\u3084\u3059\u3044\u30b5\u30a4\u30c8\u306b\u306a\u3063\u3066\u3044\u308b\u304b\">3-6. \u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\uff08\u30e2\u30d0\u30a4\u30eb\uff09\u3067\u3082\u4f7f\u3044\u3084\u3059\u3044\u30b5\u30a4\u30c8\u306b\u306a\u3063\u3066\u3044\u308b\u304b<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/grannet.co.jp\/column\/google-core-update\/#4_Google%E3%82%B3%E3%82%A2%E3%82%A2%E3%83%83%E3%83%97%E3%83%87%E3%83%BC%E3%83%88%E3%81%A7%E9%A0%86%E4%BD%8D%E3%81%8C%E4%B8%8B%E8%90%BD%E3%81%97%E3%81%9F%E5%A0%B4%E5%90%88%E3%81%AB%E3%81%BE%E3%81%9A%E7%A2%BA%E8%AA%8D%E3%81%99%E3%82%8B%E3%81%93%E3%81%A8%E3%81%AF%EF%BC%9F\" title=\"4. Google\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3067\u9806\u4f4d\u304c\u4e0b\u843d\u3057\u305f\u5834\u5408\u306b\u307e\u305a\u78ba\u8a8d\u3059\u308b\u3053\u3068\u306f\uff1f\">4. Google\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3067\u9806\u4f4d\u304c\u4e0b\u843d\u3057\u305f\u5834\u5408\u306b\u307e\u305a\u78ba\u8a8d\u3059\u308b\u3053\u3068\u306f\uff1f<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/grannet.co.jp\/column\/google-core-update\/#4-1_%E3%81%BE%E3%81%9A%E3%81%AF%E5%B1%95%E9%96%8B%E3%81%AE%E5%AE%8C%E4%BA%86%E3%82%92%E5%BE%85%E3%81%A4\" title=\"4-1. \u307e\u305a\u306f\u5c55\u958b\u306e\u5b8c\u4e86\u3092\u5f85\u3064\">4-1. \u307e\u305a\u306f\u5c55\u958b\u306e\u5b8c\u4e86\u3092\u5f85\u3064<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/grannet.co.jp\/column\/google-core-update\/#4-2_Search_Console%E3%81%A7%E5%BD%B1%E9%9F%BF%E7%AF%84%E5%9B%B2%E3%82%92%E7%89%B9%E5%AE%9A%E3%81%99%E3%82%8B\" title=\"4-2. Search Console\u3067\u5f71\u97ff\u7bc4\u56f2\u3092\u7279\u5b9a\u3059\u308b\">4-2. Search Console\u3067\u5f71\u97ff\u7bc4\u56f2\u3092\u7279\u5b9a\u3059\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/grannet.co.jp\/column\/google-core-update\/#4-3_%E9%A0%86%E4%BD%8D%E4%B8%8B%E8%90%BD%E3%81%AE%E5%8E%9F%E5%9B%A0%E3%82%92%E8%87%AA%E7%A4%BE%E3%83%BB%E7%AB%B6%E5%90%88%E3%83%BB%E3%82%A2%E3%83%AB%E3%82%B4%E3%83%AA%E3%82%BA%E3%83%A0%E3%81%AE%E8%A6%B3%E7%82%B9%E3%81%8B%E3%82%89%E5%88%86%E6%9E%90%E3%81%99%E3%82%8B\" title=\"4-3. \u9806\u4f4d\u4e0b\u843d\u306e\u539f\u56e0\u3092\u81ea\u793e\u30fb\u7af6\u5408\u30fb\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u306e\u89b3\u70b9\u304b\u3089\u5206\u6790\u3059\u308b\">4-3. \u9806\u4f4d\u4e0b\u843d\u306e\u539f\u56e0\u3092\u81ea\u793e\u30fb\u7af6\u5408\u30fb\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u306e\u89b3\u70b9\u304b\u3089\u5206\u6790\u3059\u308b<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/grannet.co.jp\/column\/google-core-update\/#5_Google%E3%82%B3%E3%82%A2%E3%82%A2%E3%83%83%E3%83%97%E3%83%87%E3%83%BC%E3%83%88%E5%BE%8C%E3%81%AB%E3%82%84%E3%81%A3%E3%81%A6%E3%81%AF%E3%81%84%E3%81%91%E3%81%AA%E3%81%84%E3%81%93%E3%81%A8%E3%83%BB%E6%B3%A8%E6%84%8F%E7%82%B9\" title=\"5. Google\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u5f8c\u306b\u3084\u3063\u3066\u306f\u3044\u3051\u306a\u3044\u3053\u3068\u30fb\u6ce8\u610f\u70b9\">5. Google\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u5f8c\u306b\u3084\u3063\u3066\u306f\u3044\u3051\u306a\u3044\u3053\u3068\u30fb\u6ce8\u610f\u70b9<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-21\" href=\"https:\/\/grannet.co.jp\/column\/google-core-update\/#6_Google%E3%82%B3%E3%82%A2%E3%82%A2%E3%83%83%E3%83%97%E3%83%87%E3%83%BC%E3%83%88%E3%81%A7%E9%A0%86%E4%BD%8D%E3%81%8C%E4%B8%8B%E8%90%BD%E3%81%97%E3%81%9F%E3%81%A8%E3%81%8D%E3%81%AE%E6%94%B9%E5%96%84%E7%AD%96\" title=\"6. Google\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3067\u9806\u4f4d\u304c\u4e0b\u843d\u3057\u305f\u3068\u304d\u306e\u6539\u5584\u7b56\">6. Google\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3067\u9806\u4f4d\u304c\u4e0b\u843d\u3057\u305f\u3068\u304d\u306e\u6539\u5584\u7b56<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-22\" href=\"https:\/\/grannet.co.jp\/column\/google-core-update\/#6-1_%E3%82%AD%E3%83%BC%E3%83%AF%E3%83%BC%E3%83%89%E3%83%BB%E6%A4%9C%E7%B4%A2%E6%84%8F%E5%9B%B3%E3%82%92%E8%A6%8B%E7%9B%B4%E3%81%99\" title=\"6-1. \u30ad\u30fc\u30ef\u30fc\u30c9\u30fb\u691c\u7d22\u610f\u56f3\u3092\u898b\u76f4\u3059\">6-1. \u30ad\u30fc\u30ef\u30fc\u30c9\u30fb\u691c\u7d22\u610f\u56f3\u3092\u898b\u76f4\u3059<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-23\" href=\"https:\/\/grannet.co.jp\/column\/google-core-update\/#6-2_E-E-A-T%E3%82%92%E5%BC%B7%E5%8C%96%E3%81%99%E3%82%8B\" title=\"6-2. E-E-A-T\u3092\u5f37\u5316\u3059\u308b\">6-2. E-E-A-T\u3092\u5f37\u5316\u3059\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-24\" href=\"https:\/\/grannet.co.jp\/column\/google-core-update\/#6-3_%E4%BD%8E%E5%93%81%E8%B3%AA%E3%82%B3%E3%83%B3%E3%83%86%E3%83%B3%E3%83%84%E3%82%92%E6%94%B9%E5%96%84%E3%83%BB%E6%95%B4%E7%90%86%E3%81%99%E3%82%8B\" title=\"6-3. \u4f4e\u54c1\u8cea\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u6539\u5584\u30fb\u6574\u7406\u3059\u308b\">6-3. \u4f4e\u54c1\u8cea\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u6539\u5584\u30fb\u6574\u7406\u3059\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-25\" href=\"https:\/\/grannet.co.jp\/column\/google-core-update\/#6-4_%E3%83%A6%E3%83%BC%E3%82%B6%E3%83%BC%E4%BD%93%E9%A8%93%EF%BC%88UX%EF%BC%89%E3%82%92%E6%94%B9%E5%96%84%E3%81%99%E3%82%8B\" title=\"6-4. \u30e6\u30fc\u30b6\u30fc\u4f53\u9a13\uff08UX\uff09\u3092\u6539\u5584\u3059\u308b\">6-4. \u30e6\u30fc\u30b6\u30fc\u4f53\u9a13\uff08UX\uff09\u3092\u6539\u5584\u3059\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-26\" href=\"https:\/\/grannet.co.jp\/column\/google-core-update\/#6-5_%E5%86%85%E9%83%A8%E3%83%AA%E3%83%B3%E3%82%AF%E3%82%92%E6%9C%80%E9%81%A9%E5%8C%96%E3%81%99%E3%82%8B\" title=\"6-5. \u5185\u90e8\u30ea\u30f3\u30af\u3092\u6700\u9069\u5316\u3059\u308b\">6-5. \u5185\u90e8\u30ea\u30f3\u30af\u3092\u6700\u9069\u5316\u3059\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-27\" href=\"https:\/\/grannet.co.jp\/column\/google-core-update\/#6-6_%E8%A2%AB%E3%83%AA%E3%83%B3%E3%82%AF%E3%83%97%E3%83%AD%E3%83%95%E3%82%A3%E3%83%BC%E3%83%AB%E3%82%92%E8%A6%8B%E7%9B%B4%E3%81%99\" title=\"6-6. \u88ab\u30ea\u30f3\u30af\u30d7\u30ed\u30d5\u30a3\u30fc\u30eb\u3092\u898b\u76f4\u3059\">6-6. \u88ab\u30ea\u30f3\u30af\u30d7\u30ed\u30d5\u30a3\u30fc\u30eb\u3092\u898b\u76f4\u3059<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-28\" href=\"https:\/\/grannet.co.jp\/column\/google-core-update\/#7_Google%E3%82%B3%E3%82%A2%E3%82%A2%E3%83%83%E3%83%97%E3%83%87%E3%83%BC%E3%83%88%E3%81%AB%E9%96%A2%E3%81%99%E3%82%8B%E3%82%88%E3%81%8F%E3%81%82%E3%82%8B%E8%B3%AA%E5%95%8F%EF%BC%88Q_A%EF%BC%89\" title=\"7. Google\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306b\u95a2\u3059\u308b\u3088\u304f\u3042\u308b\u8cea\u554f\uff08Q&amp;A\uff09\">7. Google\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306b\u95a2\u3059\u308b\u3088\u304f\u3042\u308b\u8cea\u554f\uff08Q&amp;A\uff09<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-29\" href=\"https:\/\/grannet.co.jp\/column\/google-core-update\/#%E3%81%BE%E3%81%A8%E3%82%81\" title=\"\u307e\u3068\u3081\">\u307e\u3068\u3081<\/a><\/li><\/ul><\/nav><\/div>\n <h2 class=\"tt1\"><span class=\"ez-toc-section\" id=\"1_Google%E3%82%B3%E3%82%A2%E3%82%A2%E3%83%83%E3%83%97%E3%83%87%E3%83%BC%E3%83%88%E3%81%A8%E3%81%AF%EF%BC%9F\"><\/span>1. Google\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3068\u306f\uff1f<span class=\"ez-toc-section-end\"><\/span><\/h2><div class=\"banner\"><img decoding=\"async\" src=\"https:\/\/service.grannet.co.jp\/blog\/wp-content\/uploads\/2026\/10\/img_google-core-update1.jpg\" alt=\"Google\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3068\u306f\uff1f\"><\/div><div class=\"txtbox\"><p class=\"mb0\"><span class=\"txt_bold txt_red\">Google\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3068\u306f\u3001\u691c\u7d22\u30e9\u30f3\u30ad\u30f3\u30b0\u306e\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u3068\u30b7\u30b9\u30c6\u30e0\u306b\u5e74\u6570\u56de\u52a0\u3048\u3089\u308c\u308b\u3001\u5927\u898f\u6a21\u306a\u5909\u66f4\u3092\u6307\u3057\u307e\u3059\u3002<\/span>Web\u4e0a\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u5909\u5316\u3059\u308b\u306e\u306b\u5408\u308f\u305b\u3066\u3001Google\u304c\u8a55\u4fa1\u30b7\u30b9\u30c6\u30e0\u5168\u4f53\u3092\u898b\u76f4\u3057\u3001\u6700\u65b0\u306e\u72b6\u614b\u306b\u4fdd\u3064\u53d6\u308a\u7d44\u307f\u3067\u3059\u3002\u7279\u5b9a\u306e\u30b5\u30a4\u30c8\u3084\u500b\u3005\u306e\u30da\u30fc\u30b8\u3092\u72d9\u3063\u305f\u63aa\u7f6e\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/p><p class=\"text_right\"><small>\u51fa\u5178\uff1a<cite><a href=\"https:\/\/developers.google.com\/search\/docs\/appearance\/core-updates?hl=ja\" rel=\"nofollow noopener\" target=\"_blank\">Google \u691c\u7d22\u30bb\u30f3\u30c8\u30e9\u30eb\u300cGoogle \u691c\u7d22\u306e\u30b3\u30a2 \u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3068\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u300d<\/a><\/cite><\/small><\/p><p>\u3053\u3053\u3067\u306f\u3001\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306e\u5f79\u5272\u3001\u691c\u7d22\u9806\u4f4d\u306b\u4e0e\u3048\u308b\u5f71\u97ff\u3001\u8fd1\u5e74\u306e\u5b9f\u65bd\u5c65\u6b74\u306e3\u70b9\u306b\u5206\u3051\u3066\u8aac\u660e\u3057\u307e\u3059\u3002<\/p><\/div><h3 class=\"tt2\"><span class=\"ez-toc-section\" id=\"1-1_Google%E3%82%B3%E3%82%A2%E3%82%A2%E3%83%83%E3%83%97%E3%83%87%E3%83%BC%E3%83%88%E3%81%AE%E5%BD%B9%E5%89%B2\"><\/span>1-1. Google\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306e\u5f79\u5272<span class=\"ez-toc-section-end\"><\/span><\/h3><div class=\"txtbox\"><p><span class=\"txt_bold txt_red\">\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306e\u5f79\u5272\u306f\u3001\u6709\u7528\u3067\u4fe1\u983c\u3067\u304d\u308b\u691c\u7d22\u7d50\u679c\u3092\u30e6\u30fc\u30b6\u30fc\u3078\u5c4a\u3051\u308b\u305f\u3081\u3001Google\u306e\u8a55\u4fa1\u30b7\u30b9\u30c6\u30e0\u3092\u6700\u65b0\u306e\u72b6\u614b\u306b\u4fdd\u3064\u3053\u3068\u3067\u3059\u3002<\/span>\u691c\u7d22\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u306f\u65e5\u5e38\u7684\u306b\u66f4\u65b0\u3055\u308c\u3066\u3044\u307e\u3059\u304c\u3001\u305d\u306e\u591a\u304f\u306f\u5c0f\u898f\u6a21\u306a\u305f\u3081\u500b\u5225\u306b\u767a\u8868\u3055\u308c\u307e\u305b\u3093\u3002\u5bfe\u3057\u3066<span class=\"txt_bold\">\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306f\u540d\u79f0\u3068\u958b\u59cb\u65e5\u304c\u516c\u8868\u3055\u308c\u3001\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u306b\u958b\u59cb\u65e5\u3068\u7d42\u4e86\u65e5\u304c\u8a18\u9332\u3055\u308c\u307e\u3059\u3002<\/span><\/p><p>\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306e\u4ed5\u7d44\u307f\u3092\u62bc\u3055\u3048\u308b\u4e0a\u3067\u3001\u65e5\u3005\u306e\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3068\u306e\u9055\u3044\u306f\u6b21\u306e\u3088\u3046\u306b\u6574\u7406\u3067\u304d\u307e\u3059\u3002<\/p><p class=\"mb0\"><span class=\"txt_size_big txt_bold bg_blue\">\u65e5\u3005\u306e\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3068\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306e\u9055\u3044<\/span><\/p><div class=\"listTab\"><table class=\"width100\"><tr><th class=\"width20\">\u9805\u76ee<\/th><th class=\"width40\">\u65e5\u3005\u306e\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8<\/th><th class=\"width40\">\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8<\/th><\/tr><tr><td>\u516c\u8868<\/td><td>\u539f\u5247\u3068\u3057\u3066\u767a\u8868\u3055\u308c\u306a\u3044<\/td><td>\u540d\u79f0\u3068\u958b\u59cb\u65e5\u3092Google\u304c\u516c\u8868\u3059\u308b<\/td><\/tr><tr><td>\u983b\u5ea6<\/td><td>\u5e74\u9593\u3092\u901a\u3058\u3066\u7d99\u7d9a\u7684\u306b\u5b9f\u65bd<\/td><td>\u5e74\u306b\u6570\u56de<\/td><\/tr><tr><td>\u5c55\u958b\u671f\u9593<\/td><td>\u660e\u793a\u3055\u308c\u306a\u3044<\/td><td>\u958b\u59cb\u65e5\u3068\u7d42\u4e86\u65e5\u304c\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u306b\u8a18\u9332\u3055\u308c\u308b<\/td><\/tr><tr><td>\u5909\u52d5\u306e\u898f\u6a21<\/td><td>\u6c17\u3065\u304b\u306a\u3044\u7bc4\u56f2\u306b\u3068\u3069\u307e\u308b\u3053\u3068\u304c\u591a\u3044<\/td><td>\u691c\u7d22\u7d50\u679c\u5168\u4f53\u3067\u5165\u308c\u66ff\u308f\u308a\u304c\u8d77\u304d\u3084\u3059\u3044<\/td><\/tr><tr><td>\u78ba\u8a8d\u65b9\u6cd5<\/td><td>\u9806\u4f4d\u8a08\u6e2c\u30c4\u30fc\u30eb\u3067\u306e\u63a8\u79fb\u78ba\u8a8d<\/td><td>\u691c\u7d22\u30b9\u30c6\u30fc\u30bf\u30b9\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u3067\u65e5\u7a0b\u3092\u78ba\u8a8d<\/td><\/tr><\/table><\/div><\/div><h3 class=\"tt2\"><span class=\"ez-toc-section\" id=\"1-2_Google%E3%82%B3%E3%82%A2%E3%82%A2%E3%83%83%E3%83%97%E3%83%87%E3%83%BC%E3%83%88%E3%81%8C%E6%A4%9C%E7%B4%A2%E9%A0%86%E4%BD%8D%E3%81%AB%E4%B8%8E%E3%81%88%E3%82%8B%E5%BD%B1%E9%9F%BF\"><\/span>1-2. Google\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u304c\u691c\u7d22\u9806\u4f4d\u306b\u4e0e\u3048\u308b\u5f71\u97ff<span class=\"ez-toc-section-end\"><\/span><\/h3><div class=\"txtbox\"><p><span class=\"txt_bold txt_red\">\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306b\u3088\u308b\u9806\u4f4d\u306e\u4e0b\u843d\u306f\u3001\u30b5\u30a4\u30c8\u304c\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u9055\u53cd\u3092\u72af\u3057\u305f\u3053\u3068\u3092\u793a\u3059\u3082\u306e\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/span>Google\u306f\u3001\u9806\u4f4d\u304c\u4e0b\u304c\u3063\u305f\u30da\u30fc\u30b8\u304c\u5fc5\u305a\u3057\u3082\u60aa\u3044\u308f\u3051\u3067\u306f\u306a\u304f\u3001\u4ed6\u306e\u30da\u30fc\u30b8\u304c\u4e0a\u4f4d\u306b\u5165\u3063\u305f\u7d50\u679c\u3067\u3082\u3042\u308b\u3068\u8aac\u660e\u3057\u3066\u3044\u307e\u3059\u3002<\/p><p class=\"mb1em\">\u305f\u3060\u3057\u3001<span class=\"txt_bold\">\u30b5\u30a4\u30c8\u5168\u4f53\u306e\u9806\u4f4d\u304c\u5927\u5e45\u306b\u4e0b\u304c\u3063\u305f\u72b6\u614b\u304c\u7d9a\u304f\u3068\u304d\u306f\u5bfe\u5fdc\u304c\u5fc5\u8981\u3067\u3059\u3002<\/span>Google\u306f\u3001\u500b\u3005\u306e\u30da\u30fc\u30b8\u3060\u3051\u3067\u306a\u304f\u30b5\u30a4\u30c8\u5168\u4f53\u304c\u6709\u7528\u3067\u4fe1\u983c\u6027\u306e\u9ad8\u3044\u3001\u30e6\u30fc\u30b6\u30fc\u3092\u7b2c\u4e00\u306b\u8003\u3048\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u63d0\u4f9b\u3067\u304d\u3066\u3044\u308b\u304b\u3092\u81ea\u5df1\u8a55\u4fa1\u3059\u308b\u3088\u3046\u6848\u5185\u3057\u3066\u3044\u308b\u305f\u3081\u3067\u3059\u3002<\/p><p class=\"text_right\"><small>\u51fa\u5178\uff1a<cite><a href=\"https:\/\/developers.google.com\/search\/docs\/appearance\/core-updates?hl=ja\" rel=\"nofollow noopener\" target=\"_blank\">Google \u691c\u7d22\u30bb\u30f3\u30c8\u30e9\u30eb\u300cGoogle \u691c\u7d22\u306e\u30b3\u30a2 \u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3068\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u300d<\/a><\/cite><\/small><\/p><\/div><h3 class=\"tt2\"><span class=\"ez-toc-section\" id=\"1-3_%E8%BF%91%E5%B9%B4%E3%81%AE%E3%82%A2%E3%83%83%E3%83%97%E3%83%87%E3%83%BC%E3%83%88%E3%81%AE%E6%8C%AF%E3%82%8A%E8%BF%94%E3%82%8A\"><\/span>1-3. \u8fd1\u5e74\u306e\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306e\u632f\u308a\u8fd4\u308a<span class=\"ez-toc-section-end\"><\/span><\/h3><div class=\"txtbox\"><p><span class=\"txt_bold txt_red\">2023\u5e748\u6708\u4ee5\u964d\u3001\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306f\u5e74\u306b2\u301c4\u56de\u306e\u30da\u30fc\u30b9\u3067\u5b9f\u65bd\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/span>\u5b9f\u65bd\u5c65\u6b74\u306f\u6b21\u306e\u901a\u308a\u3067\u3059\u3002<\/p><div class=\"listTab\"><table class=\"width100 mb0\"><tr><th class=\"width33\">\u540d\u79f0<\/th><th class=\"width33\">\u958b\u59cb\u65e5<\/th><th class=\"width33\">\u5c55\u958b\u671f\u9593<\/th><\/tr><tr><td class=\"txt_bold text_left\"><span class=\"bg_yellow\">August 2023 core update<\/span><\/td><td>2023\u5e748\u670822\u65e5<\/td><td>16\u65e53\u6642\u9593<\/td><\/tr><tr><td class=\"txt_bold text_left\"><span class=\"bg_yellow\">October 2023 core update<\/span><\/td><td>2023\u5e7410\u67085\u65e5<\/td><td>13\u65e523\u6642\u9593<\/td><\/tr><tr><td class=\"txt_bold text_left\"><span class=\"bg_yellow\">November 2023 core update<\/span><\/td><td>2023\u5e7411\u67082\u65e5<\/td><td>25\u65e521\u6642\u9593<\/td><\/tr><tr><td class=\"txt_bold text_left\"><span class=\"bg_yellow\">March 2024 core update<\/span><\/td><td>2024\u5e743\u67085\u65e5<\/td><td>45\u65e5<\/td><\/tr><tr><td class=\"txt_bold text_left\"><span class=\"bg_yellow\">August 2024 core update<\/span><\/td><td>2024\u5e748\u670815\u65e5<\/td><td>19\u65e54\u6642\u9593<\/td><\/tr><tr><td class=\"txt_bold text_left\"><span class=\"bg_yellow\">November 2024 core update<\/span><\/td><td>2024\u5e7411\u670811\u65e5<\/td><td>23\u65e513\u6642\u9593<\/td><\/tr><tr><td class=\"txt_bold text_left\"><span class=\"bg_yellow\">December 2024 core update<\/span><\/td><td>2024\u5e7412\u670812\u65e5<\/td><td>6\u65e54\u6642\u9593<\/td><\/tr><tr><td class=\"txt_bold text_left\"><span class=\"bg_yellow\">March 2025 core update<\/span><\/td><td>2025\u5e743\u670813\u65e5<\/td><td>13\u65e521\u6642\u9593<\/td><\/tr><tr><td class=\"txt_bold text_left\"><span class=\"bg_yellow\">June 2025 core update<\/span><\/td><td>2025\u5e746\u670830\u65e5<\/td><td>16\u65e518\u6642\u9593<\/td><\/tr><tr><td class=\"txt_bold text_left\"><span class=\"bg_yellow\">December 2025 core update<\/span><\/td><td>2025\u5e7412\u670811\u65e5<\/td><td>18\u65e52\u6642\u9593<\/td><\/tr><tr><td class=\"txt_bold text_left\"><span class=\"bg_yellow\">March 2026 core update<\/span><\/td><td>2026\u5e743\u670827\u65e5<\/td><td>12\u65e54\u6642\u9593<\/td><\/tr><tr><td class=\"txt_bold text_left\"><span class=\"bg_yellow\">May 2026 core update<\/span><\/td><td>2026\u5e745\u670821\u65e5<\/td><td>11\u65e521\u6642\u9593<\/td><\/tr><\/table><\/div><p class=\"text_right\"><small>\u51fa\u5178\uff1a<cite><a href=\"https:\/\/status.search.google.com\/products\/rGHU1u87FJnkP6W2GwMi\/history\" rel=\"nofollow noopener\" target=\"_blank\">Google Search Status Dashboard\u300cHistory for Ranking\u300d<\/a><\/cite><\/small><\/p><p>\u56de\u6570\u306f2023\u5e74\u30682024\u5e74\u304c\u54044\u56de\u30012025\u5e74\u304c3\u56de\u30012026\u5e74\u306f9\u6708\u6642\u70b9\u30672\u56de\u3067\u3059\u3002\u5c55\u958b\u671f\u9593\u306f6\u65e5\u3067\u5b8c\u4e86\u3057\u305f2024\u5e7412\u6708\u304b\u308945\u65e5\u3092\u8981\u3057\u305f2024\u5e743\u6708\u307e\u3067\u5e45\u304c\u3042\u308a\u30012025\u5e74\u4ee5\u964d\u306f12\u65e5\u304b\u308918\u65e5\u306b\u53ce\u307e\u3063\u3066\u3044\u307e\u3059\u3002<\/p><p>\u306a\u304a\u3001<span class=\"txt_bold\">\u30b9\u30d1\u30e0\u30dd\u30ea\u30b7\u30fc\u9055\u53cd\u306b\u5bfe\u51e6\u3059\u308b\u30b9\u30d1\u30e0\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3082\u5225\u9014\u5b9f\u65bd\u3055\u308c\u307e\u3059\u3002<\/span>2026\u5e74\u306f3\u670824\u65e5\u30016\u670824\u65e5\u30018\u670818\u65e5\u306e3\u56de\u5b9f\u65bd\u3055\u308c\u3066\u304a\u308a\u3001\u5909\u52d5\u306e\u5206\u6790\u3067\u306f\u4e21\u65b9\u306e\u65e5\u7a0b\u3092\u78ba\u8a8d\u3057\u307e\u3057\u3087\u3046\u3002<\/p><\/div><h2 class=\"tt1\"><span class=\"ez-toc-section\" id=\"2_2025%E3%80%9C2026%E5%B9%B4%E3%81%AEGoogle%E3%82%B3%E3%82%A2%E3%82%A2%E3%83%83%E3%83%97%E3%83%87%E3%83%BC%E3%83%88%E5%86%85%E5%AE%B9\"><\/span>2. 2025\u301c2026\u5e74\u306eGoogle\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u5185\u5bb9<span class=\"ez-toc-section-end\"><\/span><\/h2><div class=\"banner\"><img decoding=\"async\" src=\"https:\/\/service.grannet.co.jp\/blog\/wp-content\/uploads\/2026\/10\/img_google-core-update2.jpg\" alt=\"2025\u301c2026\u5e74\u306eGoogle\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u5185\u5bb9\"><\/div><div class=\"txtbox\"><p><span class=\"txt_bold txt_red\">\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306f\u3001\u5c55\u958b\u304c\u5b8c\u4e86\u3057\u305f\u5f8c\u3082\u9806\u4f4d\u5909\u52d5\u304c\u7d9a\u304f\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u3002<\/span>2025\u5e7412\u6708\u306e\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306f12\u670811\u65e5\u306b\u958b\u59cb\u3057\u300112\u670829\u65e5\u306b\u5c55\u958b\u5b8c\u4e86\u304c\u767a\u8868\u3055\u308c\u307e\u3057\u305f\u3002\u3068\u3053\u308d\u304c\u30b0\u30e9\u30f3\u30cd\u30c3\u30c8\u306e\u652f\u63f4\u5148\u3067\u306f\u3001\u5c55\u958b\u5b8c\u4e86\u5f8c\u306e2026\u5e741\u6708\u306b\u3082\u5927\u304d\u306a\u9806\u4f4d\u5909\u52d5\u30923\u56de\u78ba\u8a8d\u3057\u3066\u304a\u308a\u30012\u6708\u4ee5\u964d\u3082\u5909\u52d5\u304c\u7d99\u7d9a\u3057\u3066\u3044\u307e\u3059\u3002\u30a2\u30a6\u30c8\u30c9\u30a2\u7528\u54c1\u3084\u696d\u52d9\u7528\u98df\u6750\u306e\u901a\u8ca9\u30b5\u30a4\u30c8\u3001\u7d0d\u9aa8\u5802\u306a\u3069\u3001\u696d\u7a2e\u306e\u7570\u306a\u308b\u8907\u6570\u306e\u30b5\u30a4\u30c8\u3067\u540c\u3058\u50be\u5411\u304c\u51fa\u307e\u3057\u305f\u3002<\/p><p>\u5c55\u958b\u5b8c\u4e86\u306e\u76f4\u5f8c\u306b\u898b\u3048\u305f\u9806\u4f4d\u3067\u5224\u65ad\u3059\u308b\u3068\u3001\u305d\u306e\u5f8c\u306e\u5909\u52d5\u3092\u898b\u843d\u3068\u3057\u307e\u3059\u3002<span class=\"txt_bold\">Google\u306f\u3001\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306e\u5c55\u958b\u5b8c\u4e86\u5f8c\u3001\u5c11\u306a\u304f\u3068\u30821\u9031\u9593\u5f85\u3063\u3066\u304b\u3089Search Console\u3067\u5f71\u97ff\u3092\u5206\u6790\u3057\u307e\u3057\u3087\u3046\u3002<\/span>\u3053\u3053\u3067\u306f\u30012025\u5e7412\u6708\u304b\u30892026\u5e745\u6708\u307e\u3067\u306e3\u56de\u306e\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002 <\/p><\/div><h3 class=\"tt2\"><span class=\"ez-toc-section\" id=\"2-1_2025%E5%B9%B412%E6%9C%88%E3%82%B3%E3%82%A2%E3%82%A2%E3%83%83%E3%83%97%E3%83%87%E3%83%BC%E3%83%88%E3%81%AE%E5%86%85%E5%AE%B9\"><\/span>2-1. 2025\u5e7412\u6708\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306e\u5185\u5bb9<span class=\"ez-toc-section-end\"><\/span><\/h3><div class=\"txtbox\"><p><span class=\"txt_bold txt_red\">2025\u5e7412\u6708\u306e\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306f\u300112\u670811\u65e5\u306b\u958b\u59cb\u305712\u670829\u65e5\u306b\u5b8c\u4e86\u3057\u307e\u3057\u305f\u3002<\/span>\u5c55\u958b\u671f\u9593\u306f18\u65e52\u6642\u9593\u3067\u3001Google\u306f\u958b\u59cb\u6642\u70b9\u3067\u6700\u59273\u9031\u9593\u304b\u304b\u308b\u53ef\u80fd\u6027\u304c\u3042\u308b\u3068\u30a2\u30ca\u30a6\u30f3\u30b9\u3057\u3066\u3044\u307e\u3059\u3002<\/p><p><span class=\"txt_bold\">\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3067\u306f\u3001\u30b5\u30a4\u30c8\u306e\u8a55\u4fa1\u304c\u5411\u4e0a\u3057\u305f\u308a\u3001\u904e\u53bb\u306b\u9806\u4f4d\u3092\u843d\u3068\u3057\u305f\u30da\u30fc\u30b8\u304c\u56de\u5fa9\u3057\u305f\u308a\u3059\u308b\u5834\u5408\u3082\u3042\u308a\u307e\u3059\u3002<\/span>\u30b0\u30e9\u30f3\u30cd\u30c3\u30c8\u306e\u652f\u63f4\u5148\u3067\u306f\u3001\u533b\u7642\u6a5f\u5668\u30e1\u30fc\u30ab\u30fc\u306e\u30b5\u30a4\u30c8\u304c\u8a55\u4fa1\u3092\u4e0a\u3052\u30012026\u5e741\u6708\u306b\u4e0a\u6607\u3092\u78ba\u8a8d\u3057\u307e\u3057\u305f\u3002<\/p><p class=\"mb1em\">\u56de\u5fa9\u306e\u30bf\u30a4\u30df\u30f3\u30b0\u304c\u6b21\u4ee5\u964d\u306e\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306b\u305a\u308c\u8fbc\u3080\u30b1\u30fc\u30b9\u3082\u3042\u308a\u307e\u3059\u3002\u7d0d\u9aa8\u5802\u306e\u30b5\u30a4\u30c8\u306f\u30012026\u5e745\u6708\u304b\u3089\u898b\u3066\u524d\u3005\u56de\u306b\u3042\u305f\u308b2025\u5e7412\u6708\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306e\u6642\u70b9\u3067\u306f\u5927\u304d\u306a\u6539\u5584\u304c\u898b\u3089\u308c\u307e\u305b\u3093\u3067\u3057\u305f\u3002\u305d\u306e\u5f8c\u30012026\u5e745\u670821\u65e5\u304b\u30896\u67082\u65e5\u306e\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3092\u7d4c\u3066\u9806\u4f4d\u304c\u56de\u5fa9\u50be\u5411\u3078\u8ee2\u3058\u3066\u3044\u307e\u3059\uff082026\u5e746\u6708\u78ba\u8a8d\uff09\u3002<\/p><p class=\"text_right\"><small>\u51fa\u5178\uff1a<cite><a href=\"https:\/\/status.search.google.com\/incidents\/DsirqJ1gpPRgVQeccPRv\" rel=\"nofollow noopener\" target=\"_blank\">Google Search Status Dashboard\u300cDecember 2025 core update\u300d<\/a><\/cite><\/small><\/p><\/div><h3 class=\"tt2\"><span class=\"ez-toc-section\" id=\"2-2_2026%E5%B9%B43%E6%9C%88%E3%82%B3%E3%82%A2%E3%82%A2%E3%83%83%E3%83%97%E3%83%87%E3%83%BC%E3%83%88%E3%81%AE%E5%86%85%E5%AE%B9\"><\/span>2-2. 2026\u5e743\u6708\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306e\u5185\u5bb9<span class=\"ez-toc-section-end\"><\/span><\/h3><div class=\"txtbox\"><p><span class=\"txt_bold txt_red\">2026\u5e743\u6708\u306e\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306f\u30013\u670827\u65e5\u306b\u958b\u59cb\u30574\u67088\u65e5\u306b\u5b8c\u4e86\u3057\u307e\u3057\u305f\u3002<\/span>\u5c55\u958b\u671f\u9593\u306f12\u65e54\u6642\u9593\u3067\u3001\u76f4\u524d\u306e3\u670824\u65e5\u306b\u306f\u30b9\u30d1\u30e0\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3082\u5b9f\u65bd\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p><p><span class=\"txt_bold\">\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306e\u5f71\u97ff\u306f\u3001AI Overview\uff08AI\u306b\u3088\u308b\u6982\u8981\uff09\u3078\u306e\u5f15\u7528\u72b6\u6cc1\u306b\u3082\u53ca\u3076\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/span>\u30b0\u30e9\u30f3\u30cd\u30c3\u30c8\u306e\u652f\u63f4\u5148\u3067\u306f\u3001\u5c02\u9580\u5b66\u6821\u306e\u30b5\u30a4\u30c8\u30672026\u5e743\u6708\u672b\u304b\u30894\u6708\u4e0a\u65ec\u306b\u304b\u3051\u3066AI Overview\u3078\u306e\u5f15\u7528\u6570\u304c\u6e1b\u5c11\u3057\u307e\u3057\u305f\u3002\u5225\u306e\u652f\u63f4\u5148\u3067\u306f\u3001\u540c\u3058\u6642\u671f\u306bAI Overview\u81ea\u4f53\u306e\u8868\u793a\u304c\u6e1b\u308b\u50be\u5411\u3082\u78ba\u8a8d\u3057\u3066\u3044\u307e\u3059\u3002<\/p><p class=\"mb1em\">AI\u306b\u3088\u308b\u6982\u8981\u3084AI\u30e2\u30fc\u30c9\u306b\u8868\u793a\u3055\u308c\u305f\u30da\u30fc\u30b8\u306e\u30c7\u30fc\u30bf\u306f\u3001Search Console\u306e\u691c\u7d22\u30bf\u30a4\u30d7\u300c\u30a6\u30a7\u30d6\u300d\u306e\u30ec\u30dd\u30fc\u30c8\u306b\u542b\u307e\u308c\u307e\u3059\u3002\u9806\u4f4d\u8868\u3060\u3051\u3067\u5f71\u97ff\u306a\u3057\u3068\u5224\u65ad\u305b\u305a\u3001\u30af\u30ea\u30c3\u30af\u6570\u3068\u8868\u793a\u56de\u6570\u306e\u5185\u8a33\u3001AI Overview\u3078\u306e\u5f15\u7528\u72b6\u6cc1\u3082\u78ba\u8a8d\u3057\u307e\u3057\u3087\u3046\u3002<\/p><p class=\"text_right\"><small>\u51fa\u5178\uff1a<cite><a href=\"https:\/\/developers.google.com\/search\/docs\/appearance\/ai-features?hl=ja\" rel=\"nofollow noopener\" target=\"_blank\">Google \u691c\u7d22\u30bb\u30f3\u30c8\u30e9\u30eb\u300cAI \u6a5f\u80fd\u3068\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u300d<\/a><\/cite><\/small><\/p><\/div><h3 class=\"tt2\"><span class=\"ez-toc-section\" id=\"2-3_2026%E5%B9%B45%E6%9C%88%E3%82%B3%E3%82%A2%E3%82%A2%E3%83%83%E3%83%97%E3%83%87%E3%83%BC%E3%83%88%E3%81%AE%E5%86%85%E5%AE%B9\"><\/span>2-3. 2026\u5e745\u6708\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306e\u5185\u5bb9<span class=\"ez-toc-section-end\"><\/span><\/h3><div class=\"txtbox\"><p><span class=\"txt_bold txt_red\">2026\u5e745\u6708\u306e\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306f\u30015\u670821\u65e5\u306b\u958b\u59cb\u30576\u67082\u65e5\u306b\u5b8c\u4e86\u3057\u307e\u3057\u305f\u3002<\/span>\u5c55\u958b\u671f\u9593\u306f11\u65e521\u6642\u9593\u3067\u3001Google\u304c\u6848\u5185\u3057\u305f\u300c\u6700\u59272\u9031\u9593\u300d\u306e\u7bc4\u56f2\u306b\u53ce\u307e\u3063\u3066\u3044\u307e\u3059\u3002<\/p><p>2026\u5e749\u6708\u6642\u70b9\u3067\u30015\u6708\u306e\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u304c\u6700\u65b0\u3067\u3059\u3002<span class=\"txt_bold\">\u305d\u306e\u5f8c\u306b\u5b9f\u65bd\u3055\u308c\u305f6\u670824\u65e5\u30688\u670818\u65e5\u306e\u66f4\u65b0\u306f\u3044\u305a\u308c\u3082\u30b9\u30d1\u30e0\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306e\u305f\u3081\u3001\u9806\u4f4d\u5909\u52d5\u306e\u539f\u56e0\u3092\u8abf\u3079\u308b\u3068\u304d\u306f\u66f4\u65b0\u306e\u7a2e\u985e\u307e\u3067\u78ba\u8a8d\u3057\u307e\u3057\u3087\u3046\u3002<\/span><\/p><\/div><h2 class=\"tt1\"><span class=\"ez-toc-section\" id=\"3_Google%E3%82%B3%E3%82%A2%E3%82%A2%E3%83%83%E3%83%97%E3%83%87%E3%83%BC%E3%83%88%E3%81%A7%E3%81%AF%E4%BD%95%E3%81%8C%E8%A9%95%E4%BE%A1%E3%81%95%E3%82%8C%E3%82%8B%EF%BC%9F\"><\/span>3. Google\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3067\u306f\u4f55\u304c\u8a55\u4fa1\u3055\u308c\u308b\uff1f<span class=\"ez-toc-section-end\"><\/span><\/h2><div class=\"txtbox\"><p><span class=\"txt_bold txt_red\">\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3067\u8a55\u4fa1\u3055\u308c\u308b\u306e\u306f\u3001\u30b5\u30a4\u30c8\u5168\u4f53\u304c\u6709\u7528\u3067\u4fe1\u983c\u6027\u306e\u9ad8\u3044\u3001\u30e6\u30fc\u30b6\u30fc\u3092\u7b2c\u4e00\u306b\u8003\u3048\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u63d0\u4f9b\u3057\u3066\u3044\u308b\u304b\u3069\u3046\u304b\u3067\u3059\u3002<\/span>Google\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306b\u30e1\u30ea\u30c3\u30c8\u3092\u3082\u305f\u3089\u3059\u6709\u7528\u3067\u4fe1\u983c\u3067\u304d\u308b\u60c5\u5831\u3092\u4e0a\u4f4d\u306b\u63b2\u8f09\u3067\u304d\u308b\u3088\u3046\u30b7\u30b9\u30c6\u30e0\u3092\u8a2d\u8a08\u3057\u3066\u3044\u307e\u3059\u3002<\/p><p>\u3053\u3053\u3067\u306f\u3001\u8a55\u4fa1\u306e\u89b3\u70b9\u3092\u691c\u7d22\u610f\u56f3\u30fbE-E-A-T\u30fb\u4e00\u6b21\u60c5\u5831\u30fb\u60c5\u5831\u306e\u9bae\u5ea6\u30fb\u30af\u30ed\u30fc\u30eb\u3067\u304d\u308b\u69cb\u9020\u30fb\u30e2\u30d0\u30a4\u30eb\u5bfe\u5fdc\u306e6\u3064\u306b\u6574\u7406\u3057\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p><\/div><h3 class=\"tt2\"><span class=\"ez-toc-section\" id=\"3-1_%E3%83%A6%E3%83%BC%E3%82%B6%E3%83%BC%E3%81%AE%E6%A4%9C%E7%B4%A2%E6%84%8F%E5%9B%B3%E3%82%92%E6%BA%80%E3%81%9F%E3%81%97%E3%81%A6%E3%81%84%E3%82%8B%E3%81%8B\"><\/span>3-1. \u30e6\u30fc\u30b6\u30fc\u306e\u691c\u7d22\u610f\u56f3\u3092\u6e80\u305f\u3057\u3066\u3044\u308b\u304b<span class=\"ez-toc-section-end\"><\/span><\/h3><div class=\"txtbox\"><p><span class=\"txt_bold txt_red\">\u691c\u7d22\u610f\u56f3\u3092\u6e80\u305f\u305b\u3066\u3044\u308b\u304b\u306f\u3001\u8aad\u307f\u7d42\u3048\u305f\u30e6\u30fc\u30b6\u30fc\u304c\u76ee\u7684\u3092\u679c\u305f\u3059\u306e\u306b\u5341\u5206\u306a\u60c5\u5831\u3092\u5f97\u3089\u308c\u305f\u3068\u611f\u3058\u308b\u304b\u3067\u5224\u65ad\u3057\u307e\u3059\u3002<\/span>Google\u3082\u81ea\u5df1\u8a55\u4fa1\u306e\u8cea\u554f\u306b\u3001\u540c\u3058\u89b3\u70b9\u3092\u542b\u3081\u3066\u3044\u307e\u3059\u3002<\/p><p class=\"mb1em\"><span class=\"txt_bold\">\u5b9f\u52d9\u3067\u306f\u3001\u5bfe\u8c61\u30ad\u30fc\u30ef\u30fc\u30c9\u3067\u691c\u7d22\u3057\u76f4\u3057\u3001\u4e0a\u4f4d\u30da\u30fc\u30b8\u304c\u7b54\u3048\u3066\u3044\u308b\u554f\u3044\u3068\u81ea\u793e\u30da\u30fc\u30b8\u304c\u7b54\u3048\u3066\u3044\u308b\u554f\u3044\u3092\u7a81\u304d\u5408\u308f\u305b\u307e\u3057\u3087\u3046\u3002<\/span>\u300c\u301c\u3068\u306f\u300d\u3067\u8abf\u3079\u305f\u30e6\u30fc\u30b6\u30fc\u306b\u5c0e\u5165\u4e8b\u4f8b\u3060\u3051\u3092\u4e26\u3079\u3066\u3044\u308c\u3070\u3001\u554f\u3044\u3068\u7b54\u3048\u304c\u305a\u308c\u3066\u3044\u308b\u72b6\u614b\u3067\u3059\u3002Google\u306f\u3001\u4e0a\u4f4d\u8868\u793a\u3092\u76ee\u7684\u306b\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u9577\u3055\u3060\u3051\u3092\u8abf\u7bc0\u3057\u3066\u3082\u610f\u5473\u306f\u306a\u304f\u3001\u6700\u5c0f\u3084\u6700\u5927\u306e\u6587\u5b57\u6570\u306f\u5b58\u5728\u3057\u306a\u3044\u3068\u660e\u8a18\u3057\u3066\u3044\u307e\u3059\u3002<\/p><p class=\"text_right\"><small>\u51fa\u5178\uff1a<cite><a href=\"https:\/\/developers.google.com\/search\/docs\/fundamentals\/seo-starter-guide?hl=ja\" rel=\"nofollow noopener\" target=\"_blank\">Google \u691c\u7d22\u30bb\u30f3\u30c8\u30e9\u30eb\u300cGoogle \u516c\u5f0f SEO \u30b9\u30bf\u30fc\u30bf\u30fc \u30ac\u30a4\u30c9\u300d<\/a><\/cite><\/small><\/p><\/div><h3 class=\"tt2\"><span class=\"ez-toc-section\" id=\"3-2_E-E-A-T%EF%BC%88%E7%B5%8C%E9%A8%93%E3%83%BB%E5%B0%82%E9%96%80%E6%80%A7%E3%83%BB%E6%A8%A9%E5%A8%81%E6%80%A7%E3%83%BB%E4%BF%A1%E9%A0%BC%E6%80%A7%EF%BC%89%E3%81%8C%E5%82%99%E3%82%8F%E3%81%A3%E3%81%A6%E3%81%84%E3%82%8B%E3%81%8B\"><\/span>3-2. E-E-A-T\uff08\u7d4c\u9a13\u30fb\u5c02\u9580\u6027\u30fb\u6a29\u5a01\u6027\u30fb\u4fe1\u983c\u6027\uff09\u304c\u5099\u308f\u3063\u3066\u3044\u308b\u304b<span class=\"ez-toc-section-end\"><\/span><\/h3><div class=\"txtbox\"><p><span class=\"txt_bold txt_red\">E-E-A-T\u3068\u306f\u3001\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\uff08\u7d4c\u9a13\uff09\u30fb\u5c02\u9580\u6027\u30fb\u6a29\u5a01\u6027\u30fb\u4fe1\u983c\u6027\u306e4\u3064\u3092\u6307\u3059\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u8cea\u3092\u5224\u65ad\u3059\u308b\u305f\u3081\u306e\u8003\u3048\u65b9\u3067\u3059\u3002<\/span>Google\u306f\u3053\u306e\u3046\u3061\u4fe1\u983c\u6027\u3092\u6700\u3082\u91cd\u8981\u3068\u4f4d\u7f6e\u3065\u3051\u3066\u304a\u308a\u3001\u4ed6\u306e3\u3064\u306f\u4fe1\u983c\u6027\u3092\u652f\u3048\u308b\u8981\u56e0\u306e\u305f\u3081\u3001\u3059\u3079\u3066\u3067\u512a\u308c\u3066\u3044\u308b\u5fc5\u8981\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/p><p><span class=\"txt_bold\">E-E-A-T\u81ea\u4f53\u306f\u76f4\u63a5\u306e\u30e9\u30f3\u30ad\u30f3\u30b0\u8981\u56e0\u3067\u306f\u306a\u3044\u3082\u306e\u306e\u3001E-E-A-T\u304c\u512a\u308c\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u7279\u5b9a\u3067\u304d\u308b\u8981\u7d20\u306e\u7d44\u307f\u5408\u308f\u305b\u3092Google\u306e\u30b7\u30b9\u30c6\u30e0\u306f\u4f7f\u7528\u3057\u3066\u3044\u307e\u3059\u3002<\/span>\u4eba\u306e\u5065\u5eb7\u3084\u7d4c\u6e08\u7684\u5b89\u5b9a\u306b\u5f71\u97ff\u3059\u308bYMYL\u30c8\u30d4\u30c3\u30af\u3067\u306f\u7279\u306b\u91cd\u8996\u3055\u308c\u308b\u3067\u3057\u3087\u3046\u3002<\/p><p class=\"mb1em\">\u30b5\u30a4\u30c8\u5074\u306e\u5177\u4f53\u7b56\u306f\u3001\u8ab0\u304c\u66f8\u3044\u305f\u306e\u304b\u3092\u660e\u78ba\u306b\u3059\u308b\u3053\u3068\u304b\u3089\u59cb\u307e\u308a\u307e\u3059\u3002\u8a18\u4e8b\u306b\u8457\u8005\u540d\uff08\u30d0\u30a4\u30e9\u30a4\u30f3\uff09\u3092\u7f6e\u304d\u3001\u8457\u8005\u30da\u30fc\u30b8\u3067\u7d4c\u6b74\u3068\u5c02\u9580\u5206\u91ce\u3092\u793a\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p><p class=\"text_right\"><small>\u51fa\u5178\uff1a<cite><a href=\"https:\/\/developers.google.com\/search\/docs\/fundamentals\/creating-helpful-content?hl=ja\" rel=\"nofollow noopener\" target=\"_blank\">Google \u691c\u7d22\u30bb\u30f3\u30c8\u30e9\u30eb\u300c\u6709\u7528\u3067\u4fe1\u983c\u6027\u306e\u9ad8\u3044\u3001\u30e6\u30fc\u30b6\u30fc\u3092\u7b2c\u4e00\u306b\u8003\u3048\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u4f5c\u6210\u300d<\/a><\/cite><\/small><\/p><\/div><h3 class=\"tt2\"><span class=\"ez-toc-section\" id=\"3-3_%E7%8B%AC%E8%87%AA%E6%80%A7%E3%81%AE%E3%81%82%E3%82%8B%E4%B8%80%E6%AC%A1%E6%83%85%E5%A0%B1%E3%81%8C%E6%8E%B2%E8%BC%89%E3%81%95%E3%82%8C%E3%81%A6%E3%81%84%E3%82%8B%E3%81%8B\"><\/span>3-3. \u72ec\u81ea\u6027\u306e\u3042\u308b\u4e00\u6b21\u60c5\u5831\u304c\u63b2\u8f09\u3055\u308c\u3066\u3044\u308b\u304b<span class=\"ez-toc-section-end\"><\/span><\/h3><div class=\"txtbox\"><p><span class=\"txt_bold txt_red\">\u72ec\u81ea\u306e\u60c5\u5831\u3084\u8abf\u67fb\u3001\u5206\u6790\u306e\u7d50\u679c\u3092\u542b\u3080\u30da\u30fc\u30b8\u306f\u3001\u4ed6\u30b5\u30a4\u30c8\u306e\u5185\u5bb9\u3092\u307e\u3068\u3081\u76f4\u3057\u305f\u3060\u3051\u306e\u30da\u30fc\u30b8\u3088\u308a\u8a55\u4fa1\u3055\u308c\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/span>Google\u3082\u81ea\u5df1\u8a55\u4fa1\u306e\u8cea\u554f\u3068\u3057\u3066\u3001\u72ec\u81ea\u306e\u60c5\u5831\u30fb\u30ec\u30dd\u30fc\u30c8\u30fb\u5206\u6790\u306e\u7d50\u679c\u3092\u63d0\u793a\u3057\u3066\u3044\u308b\u304b\u3092\u6319\u3052\u3066\u3044\u307e\u3059\u3002\u4fa1\u5024\u3092\u4ed8\u52a0\u305b\u305a\u4ed6\u4eba\u306e\u610f\u898b\u3092\u8981\u7d04\u3057\u305f\u3060\u3051\u306e\u72b6\u614b\u306f\u3001\u4f5c\u308a\u65b9\u3092\u898b\u76f4\u3059\u3079\u304d\u8b66\u544a\u30b5\u30a4\u30f3\u3067\u3059\u3002<\/p><p class=\"mb1em\"><span class=\"txt_bold\">\u4e00\u6b21\u60c5\u5831\u306e\u5177\u4f53\u4f8b\u306f\u3001\u81ea\u793e\u30a2\u30f3\u30b1\u30fc\u30c8\u306e\u96c6\u8a08\u7d50\u679c\u3001\u652f\u63f4\u5b9f\u7e3e\u304b\u3089\u7b97\u51fa\u3057\u305f\u6570\u5024\u3001\u5546\u54c1\u3092\u5b9f\u969b\u306b\u4f7f\u3063\u305f\u6bd4\u8f03\u3001\u73fe\u5834\u3067\u64ae\u5f71\u3057\u305f\u5199\u771f\u3067\u3059\u3002<\/span>\u5546\u54c1\u30ec\u30d3\u30e5\u30fc\u306a\u3089\u3001\u30c6\u30b9\u30c8\u3057\u305f\u5546\u54c1\u6570\u30fb\u65b9\u6cd5\u30fb\u7d50\u679c\u3092\u8a3c\u62e0\u5199\u771f\u3068\u3042\u308f\u305b\u3066\u793a\u3059\u3068\u4fe1\u983c\u3092\u5f97\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p><p class=\"text_right\"><small>\u51fa\u5178\uff1a<cite><a href=\"https:\/\/developers.google.com\/search\/docs\/fundamentals\/creating-helpful-content?hl=ja\" rel=\"nofollow noopener\" target=\"_blank\">Google \u691c\u7d22\u30bb\u30f3\u30c8\u30e9\u30eb\u300c\u6709\u7528\u3067\u4fe1\u983c\u6027\u306e\u9ad8\u3044\u3001\u30e6\u30fc\u30b6\u30fc\u3092\u7b2c\u4e00\u306b\u8003\u3048\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u4f5c\u6210\u300d<\/a><\/cite><\/small><\/p><\/div><h3 class=\"tt2\"><span class=\"ez-toc-section\" id=\"3-4_%E6%83%85%E5%A0%B1%E3%81%8C%E6%9C%80%E6%96%B0%E3%81%AE%E7%8A%B6%E6%85%8B%E3%81%AB%E4%BF%9D%E3%81%9F%E3%82%8C%E3%81%A6%E3%81%84%E3%82%8B%E3%81%8B\"><\/span>3-4. \u60c5\u5831\u304c\u6700\u65b0\u306e\u72b6\u614b\u306b\u4fdd\u305f\u308c\u3066\u3044\u308b\u304b<span class=\"ez-toc-section-end\"><\/span><\/h3><div class=\"txtbox\"><p><span class=\"txt_bold txt_red\">\u60c5\u5831\u306e\u9bae\u5ea6\u306f\u3001\u8a18\u8f09\u5185\u5bb9\u304c\u73fe\u6642\u70b9\u306e\u4e8b\u5b9f\u3068\u4e00\u81f4\u3057\u3066\u3044\u308b\u304b\u3067\u5224\u65ad\u3057\u307e\u3059\u3002<\/span>\u6599\u91d1\u3001\u30b5\u30fc\u30d3\u30b9\u7bc4\u56f2\u3001\u6cd5\u5236\u5ea6\u3001\u7d71\u8a08\u5024\u306f\u6642\u9593\u304c\u7d4c\u3064\u3068\u8aa4\u60c5\u5831\u306b\u5909\u308f\u308a\u307e\u3059\u3002\u5236\u5ea6\u6539\u6b63\u3084\u5024\u4e0a\u3052\u3092\u53cd\u6620\u305b\u305a\u53e4\u3044\u6570\u5024\u3092\u6b8b\u3057\u3066\u3044\u308b\u30da\u30fc\u30b8\u306f\u3001\u5185\u5bb9\u305d\u306e\u3082\u306e\u304c\u6b63\u78ba\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/p><p class=\"mb1em\"><span class=\"txt_bold\">\u6ce8\u610f\u3057\u305f\u3044\u306e\u306f\u3001\u66f4\u65b0\u306e\u898b\u305b\u304b\u3051\u3092Google\u304c\u660e\u78ba\u306b\u5426\u5b9a\u3057\u3066\u3044\u308b\u70b9\u3067\u3059\u3002<\/span>\u4e2d\u8eab\u3092\u5909\u3048\u305a\u306b\u65e5\u4ed8\u3060\u3051\u3092\u65b0\u3057\u304f\u3059\u308b\u884c\u70ba\u306f\u3001\u8b66\u544a\u30b5\u30a4\u30f3\u306b\u6319\u3052\u3089\u308c\u3066\u3044\u307e\u3059\u3002\u30b5\u30a4\u30c8\u3092\u65b0\u9bae\u306b\u898b\u305b\u308b\u76ee\u7684\u3067\u5927\u91cf\u306b\u8ffd\u52a0\u30fb\u524a\u9664\u3057\u3066\u3082\u3001\u691c\u7d22\u30e9\u30f3\u30ad\u30f3\u30b0\u306f\u5411\u4e0a\u3057\u307e\u305b\u3093\u3002\u304d\u3061\u3093\u3068\u4e2d\u8eab\u3092\u66f4\u65b0\u3057\u307e\u3057\u3087\u3046\u3002<\/p><p class=\"text_right\"><small>\u51fa\u5178\uff1a<cite><a href=\"https:\/\/developers.google.com\/search\/docs\/fundamentals\/creating-helpful-content?hl=ja\" rel=\"nofollow noopener\" target=\"_blank\">Google \u691c\u7d22\u30bb\u30f3\u30c8\u30e9\u30eb\u300c\u6709\u7528\u3067\u4fe1\u983c\u6027\u306e\u9ad8\u3044\u3001\u30e6\u30fc\u30b6\u30fc\u3092\u7b2c\u4e00\u306b\u8003\u3048\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u4f5c\u6210\u300d<\/a><\/cite><\/small><\/p><\/div><h3 class=\"tt2\"><span class=\"ez-toc-section\" id=\"3-5_%E6%A4%9C%E7%B4%A2%E3%82%A8%E3%83%B3%E3%82%B8%E3%83%B3%E3%81%8C%E6%AD%A3%E3%81%97%E3%81%8F%E3%82%AF%E3%83%AD%E3%83%BC%E3%83%AB%E3%83%BB%E8%A9%95%E4%BE%A1%E3%81%A7%E3%81%8D%E3%82%8B%E6%A7%8B%E9%80%A0%E3%81%8B\"><\/span>3-5. \u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u304c\u6b63\u3057\u304f\u30af\u30ed\u30fc\u30eb\u30fb\u8a55\u4fa1\u3067\u304d\u308b\u69cb\u9020\u304b<span class=\"ez-toc-section-end\"><\/span><\/h3><div class=\"txtbox\"><p><span class=\"txt_bold txt_red\">\u30af\u30ed\u30fc\u30eb\u3067\u304d\u306a\u3044\u30da\u30fc\u30b8\u3084\u5185\u5bb9\u3092\u8aad\u307f\u53d6\u308c\u306a\u3044\u30da\u30fc\u30b8\u306f\u3001\u4e2d\u8eab\u306e\u8cea\u306b\u304b\u304b\u308f\u3089\u305a\u8a55\u4fa1\u306e\u5bfe\u8c61\u306b\u306a\u308a\u307e\u305b\u3093\u3002<\/span>Google\u306f\u4e3b\u306b\u30af\u30ed\u30fc\u30eb\u6e08\u307f\u306e\u30da\u30fc\u30b8\u304b\u3089\u30ea\u30f3\u30af\u3092\u305f\u3069\u3063\u3066\u65b0\u3057\u3044\u30da\u30fc\u30b8\u3092\u767a\u898b\u3059\u308b\u305f\u3081\u3001\u5185\u90e8\u30ea\u30f3\u30af\u304b\u3089\u305f\u3069\u308a\u7740\u3051\u306a\u3044\u30da\u30fc\u30b8\u306f\u898b\u3064\u3051\u3066\u3082\u3089\u3044\u306b\u304f\u304f\u306a\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<\/p><p><span class=\"txt_bold\">\u3082\u30461\u3064\u306e\u843d\u3068\u3057\u7a74\u304c\u30ea\u30bd\u30fc\u30b9\u306e\u30d6\u30ed\u30c3\u30af\u3067\u3059\u3002<\/span>Google\u306e\u30af\u30ed\u30fc\u30eb\u306b\u306fCSS\u3084JavaScript\u3078\u306e\u30a2\u30af\u30bb\u30b9\u3082\u5fc5\u8981\u3067\u3001\u3053\u308c\u3089\u304c\u96a0\u3055\u308c\u3066\u3044\u308b\u3068\u5185\u5bb9\u3092\u628a\u63e1\u3067\u304d\u307e\u305b\u3093\u3002<\/p><p class=\"mb1em\">\u78ba\u8a8d\u306f2\u6bb5\u968e\u3067\u3059\u3002\u307e\u305a\u300csite:\u300d\u691c\u7d22\u3067\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u767b\u9332\u306e\u6709\u7121\u3092\u8abf\u3079\u3001\u6b21\u306bURL\u691c\u67fb\u30c4\u30fc\u30eb\u3067Googlebot\u304c\u53d6\u5f97\u3057\u305fHTML\u3068\u5b9f\u969b\u306e\u8868\u793a\u3092\u7167\u5408\u3057\u307e\u3059\u3002\u91cd\u8907\u30b3\u30f3\u30c6\u30f3\u30c4\u306f\u91cd\u8981\u3067\u306a\u3044URL\u306b\u30af\u30ed\u30fc\u30eb\u306e\u51e6\u7406\u91cf\u3092\u5272\u304b\u305b\u308b\u305f\u3081\u3001rel=&#8221;canonical&#8221;\u306a\u3069\u3067\u6b63\u898fURL\u30921\u3064\u306b\u7d5e\u3063\u3066\u304f\u3060\u3055\u3044\u3002<\/p><p class=\"text_right\"><small>\u51fa\u5178\uff1a<cite><a href=\"https:\/\/developers.google.com\/search\/docs\/fundamentals\/seo-starter-guide?hl=ja\" rel=\"nofollow noopener\" target=\"_blank\">Google \u691c\u7d22\u30bb\u30f3\u30c8\u30e9\u30eb\u300cGoogle \u516c\u5f0f SEO \u30b9\u30bf\u30fc\u30bf\u30fc \u30ac\u30a4\u30c9\u300d<\/a><\/cite><\/small><\/p><\/div><h3 class=\"tt2\"><span class=\"ez-toc-section\" id=\"3-6_%E3%82%B9%E3%83%9E%E3%83%BC%E3%83%88%E3%83%95%E3%82%A9%E3%83%B3%EF%BC%88%E3%83%A2%E3%83%90%E3%82%A4%E3%83%AB%EF%BC%89%E3%81%A7%E3%82%82%E4%BD%BF%E3%81%84%E3%82%84%E3%81%99%E3%81%84%E3%82%B5%E3%82%A4%E3%83%88%E3%81%AB%E3%81%AA%E3%81%A3%E3%81%A6%E3%81%84%E3%82%8B%E3%81%8B\"><\/span>3-6. \u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\uff08\u30e2\u30d0\u30a4\u30eb\uff09\u3067\u3082\u4f7f\u3044\u3084\u3059\u3044\u30b5\u30a4\u30c8\u306b\u306a\u3063\u3066\u3044\u308b\u304b<span class=\"ez-toc-section-end\"><\/span><\/h3><div class=\"txtbox\"><p><span class=\"txt_bold txt_red\">\u30e2\u30d0\u30a4\u30eb\u7aef\u672b\u3067\u306e\u8868\u793a\u3068\u64cd\u4f5c\u6027\u306f\u3001\u30b3\u30a2\u30e9\u30f3\u30ad\u30f3\u30b0\u30b7\u30b9\u30c6\u30e0\u304c\u8a55\u4fa1\u3059\u308b\u30da\u30fc\u30b8\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u306e\u4e00\u90e8\u3067\u3059\u3002<\/span>Google\u306f\u81ea\u5df1\u8a55\u4fa1\u7528\u306b\u6b21\u306e6\u3064\u306e\u8cea\u554f\u3092\u793a\u3057\u3066\u3044\u307e\u3059\u3002<\/p><div class=\"borderbox mb1em\"><ul class=\"list_dot\"><li class=\"mb0\">Core Web Vitals\u306f\u826f\u597d\u306a\u72b6\u614b\u304b<\/li><li class=\"mb0\">HTTPS\u3067\u5b89\u5168\u306b\u914d\u4fe1\u3055\u308c\u3066\u3044\u308b\u304b<\/li><li class=\"mb0\">\u30e2\u30d0\u30a4\u30eb\u7aef\u672b\u3067\u9069\u5207\u306b\u8868\u793a\u3055\u308c\u3066\u3044\u308b\u304b<\/li><li class=\"mb0\">\u4e3b\u8981\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u59a8\u3052\u308b\u5927\u91cf\u306e\u5e83\u544a\u3092\u907f\u3051\u3089\u308c\u3066\u3044\u308b\u304b<\/li><li class=\"mb0\">\u7169\u308f\u3057\u3044\u30a4\u30f3\u30bf\u30fc\u30b9\u30c6\u30a3\u30b7\u30e3\u30eb\u3092\u907f\u3051\u3089\u308c\u3066\u3044\u308b\u304b<\/li><li class=\"mb0\">\u30e1\u30a4\u30f3\u30b3\u30f3\u30c6\u30f3\u30c4\u3068\u305d\u306e\u4ed6\u3092\u7c21\u5358\u306b\u533a\u5225\u3067\u304d\u308b\u8a2d\u8a08\u304b<\/li><\/ul><\/div><p class=\"mb1em\"><span class=\"txt_bold\">\u305f\u3060\u3057\u3001\u5358\u4e00\u306e\u300c\u30da\u30fc\u30b8\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u30b7\u30b0\u30ca\u30eb\u300d\u306f\u5b58\u5728\u3057\u307e\u305b\u3093\u3002<\/span>Google\u306fCore Web Vitals\u3092\u30e9\u30f3\u30ad\u30f3\u30b0\u306b\u4f7f\u3046\u4e00\u65b9\u3001SEO\u4e0a\u306e\u7406\u7531\u3060\u3051\u3067\u6e80\u70b9\u3092\u72d9\u3046\u306e\u306f\u6709\u52b9\u306a\u6642\u9593\u306e\u4f7f\u3044\u65b9\u3067\u306f\u306a\u3044\u3068\u3082\u8ff0\u3079\u3066\u3044\u307e\u3059\u3002\u6307\u6a19\u306b\u3068\u3089\u308f\u308c\u305a\u3001\u5168\u822c\u7684\u306a\u4f7f\u3044\u3084\u3059\u3055\u3092\u5e95\u4e0a\u3052\u3057\u307e\u3057\u3087\u3046\u3002<\/p><p class=\"text_right\"><small>\u51fa\u5178\uff1a<cite><a href=\"https:\/\/developers.google.com\/search\/docs\/appearance\/page-experience?hl=ja\" rel=\"nofollow noopener\" target=\"_blank\">Google \u691c\u7d22\u30bb\u30f3\u30c8\u30e9\u30eb\u300c\u30da\u30fc\u30b8 \u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u3068 Google \u691c\u7d22\u7d50\u679c\u3078\u306e\u5f71\u97ff\u300d<\/a><\/cite><\/small><\/p><\/div><h2 class=\"tt1\"><span class=\"ez-toc-section\" id=\"4_Google%E3%82%B3%E3%82%A2%E3%82%A2%E3%83%83%E3%83%97%E3%83%87%E3%83%BC%E3%83%88%E3%81%A7%E9%A0%86%E4%BD%8D%E3%81%8C%E4%B8%8B%E8%90%BD%E3%81%97%E3%81%9F%E5%A0%B4%E5%90%88%E3%81%AB%E3%81%BE%E3%81%9A%E7%A2%BA%E8%AA%8D%E3%81%99%E3%82%8B%E3%81%93%E3%81%A8%E3%81%AF%EF%BC%9F\"><\/span>4. Google\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3067\u9806\u4f4d\u304c\u4e0b\u843d\u3057\u305f\u5834\u5408\u306b\u307e\u305a\u78ba\u8a8d\u3059\u308b\u3053\u3068\u306f\uff1f<span class=\"ez-toc-section-end\"><\/span><\/h2><div class=\"banner\"><img decoding=\"async\" src=\"https:\/\/service.grannet.co.jp\/blog\/wp-content\/uploads\/2026\/10\/img_google-core-update4.jpg\" alt=\"Google\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3067\u9806\u4f4d\u304c\u4e0b\u843d\u3057\u305f\u5834\u5408\u306b\u307e\u305a\u78ba\u8a8d\u3059\u308b\u3053\u3068\u306f\uff1f\"><\/div><div class=\"txtbox\"><p><span class=\"txt_bold txt_red\">Google\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3067\u9806\u4f4d\u304c\u4e0b\u843d\u3057\u305f\u5834\u5408\u3001\u6700\u521d\u306b\u884c\u3046\u306e\u306f\u4e8b\u5b9f\u306e\u78ba\u8a8d\u3067\u3059\u3002<\/span>\u5c55\u958b\u304c\u7d42\u308f\u3063\u3066\u3044\u306a\u3044\u6bb5\u968e\u306e\u30c7\u30fc\u30bf\u3067\u5224\u65ad\u3059\u308b\u3068\u3001\u9014\u4e2d\u7d4c\u904e\u3092\u7d50\u8ad6\u3068\u3057\u3066\u6271\u3046\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002\u3053\u3053\u3067\u306f\u3001\u5c55\u958b\u5b8c\u4e86\u306e\u78ba\u8a8d\u3001\u5f71\u97ff\u7bc4\u56f2\u306e\u7279\u5b9a\u3001\u539f\u56e0\u306e\u5207\u308a\u5206\u3051\u306e3\u624b\u9806\u3092\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p><\/div><h3 class=\"tt2\"><span class=\"ez-toc-section\" id=\"4-1_%E3%81%BE%E3%81%9A%E3%81%AF%E5%B1%95%E9%96%8B%E3%81%AE%E5%AE%8C%E4%BA%86%E3%82%92%E5%BE%85%E3%81%A4\"><\/span>4-1. \u307e\u305a\u306f\u5c55\u958b\u306e\u5b8c\u4e86\u3092\u5f85\u3064<span class=\"ez-toc-section-end\"><\/span><\/h3><div class=\"txtbox\"><p><span class=\"txt_bold txt_red\">\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3067\u9806\u4f4d\u304c\u4e0b\u843d\u3057\u305f\u5834\u5408\u306f\u3001\u5c55\u958b\u306e\u5b8c\u4e86\u3092\u5f85\u3061\u307e\u3059\u3002<\/span>Google\u306f\u3001\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u3067\u958b\u59cb\u65e5\u3068\u7d42\u4e86\u65e5\u3092\u78ba\u8a8d\u3057\u3001\u5b8c\u4e86\u304b\u30891\u9031\u9593\u4ee5\u4e0a\u5f85\u3063\u3066\u5c55\u958b\u958b\u59cb\u524d\u306e1\u9031\u9593\u3068\u73fe\u5728\u306e1\u9031\u9593\u3092\u6bd4\u8f03\u3059\u308b\u3088\u3046\u3059\u3059\u3081\u3066\u3044\u307e\u3059\u3002<\/p><p>\u3082\u30461\u3064\u898b\u843d\u3068\u3057\u3084\u3059\u3044\u306e\u304c\u3001\u8a55\u4fa1\u5bfe\u8c61\u306e\u30da\u30fc\u30b8\u304c\u5165\u308c\u66ff\u308f\u3063\u3066\u3044\u308b\u30b1\u30fc\u30b9\u3067\u3059\u3002\u30b0\u30e9\u30f3\u30cd\u30c3\u30c8\u304c\u652f\u63f4\u3059\u308b\u97f3\u697d\u30fb\u82b8\u80fd\u306e\u30a8\u30f3\u30bf\u30e1\u30e1\u30c7\u30a3\u30a2\u3067\u306f\u30012026\u5e745\u6708\u306e\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u5f8c\u3001\u6982\u8981\u30da\u30fc\u30b8\u306b\u4ee3\u308f\u3063\u3066\u30e1\u30f3\u30d0\u30fc\u4e00\u89a7\u30da\u30fc\u30b8\u304c\u8868\u793a\u3055\u308c\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002\u4e00\u89a7\u30da\u30fc\u30b8\u304c\u8868\u793a\u3055\u308c\u308b\u72b6\u614b\u306e\u307b\u3046\u304c\u691c\u7d22\u610f\u56f3\u306b\u9069\u3057\u3066\u3044\u305f\u305f\u3081\u5143\u3078\u623b\u3055\u305a\u63a8\u79fb\u3092\u898b\u305f\u3068\u3053\u308d\u3001\u8a18\u4e8b\u5206\u5272\u65bd\u7b56\u306e\u52b9\u679c\u3082\u3042\u308a\u826f\u3044\u65b9\u5411\u306b\u6539\u5584\u3057\u3066\u3044\u307e\u3059\uff082026\u5e745\u301c6\u6708\u78ba\u8a8d\uff09\u3002<\/p><p class=\"mb1em\">\u307e\u305f\u3001<span class=\"txt_bold\">\u5730\u57df\u540d\u3092\u542b\u3080\u30ad\u30fc\u30ef\u30fc\u30c9\u3067\u306f\u3001\u5f71\u97ff\u304c\u5730\u57df\u3054\u3068\u306b\u7570\u306a\u308b\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u3002<\/span>\u30b0\u30e9\u30f3\u30cd\u30c3\u30c8\u304c\u652f\u63f4\u3059\u308b\u5e97\u8217\u7d39\u4ecb\u306e\u30e9\u30f3\u30ad\u30f3\u30b0\u30b5\u30a4\u30c8\u3067\u306f\u30012026\u5e743\u6708\u306e\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u5f8c\u306b\u7279\u5b9a\u30a8\u30ea\u30a2\u3060\u3051\u7af6\u5408\u304c\u9806\u4f4d\u3092\u4f38\u3070\u3057\u30015\u6708\u306b\u306f\u897f\u65e5\u672c\u30a8\u30ea\u30a2\u306e8\u30ad\u30fc\u30ef\u30fc\u30c9\u304c10\u4f4d\u4ee5\u4e0b\u3078\u4e0b\u843d\u3057\u307e\u3057\u305f\uff082026\u5e743\u301c6\u6708\u78ba\u8a8d\uff09\u3002\u5e73\u5747\u9806\u4f4d\u3067\u306f\u76f8\u6bba\u3055\u308c\u308b\u305f\u3081\u3001\u5730\u57df\u5225\u30fb\u30da\u30fc\u30b8\u5225\u30fb\u30ad\u30fc\u30ef\u30fc\u30c9\u5225\u306b\u5206\u89e3\u3057\u3066\u8003\u3048\u307e\u3057\u3087\u3046\u3002<\/p><p class=\"text_right\"><small>\u51fa\u5178\uff1a<cite><a href=\"https:\/\/developers.google.com\/search\/docs\/appearance\/core-updates?hl=ja\" rel=\"nofollow noopener\" target=\"_blank\">Google \u691c\u7d22\u30bb\u30f3\u30c8\u30e9\u30eb\u300cGoogle \u691c\u7d22\u306e\u30b3\u30a2 \u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3068\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u300d<\/a><\/cite><\/small><\/p><\/div><h3 class=\"tt2\"><span class=\"ez-toc-section\" id=\"4-2_Search_Console%E3%81%A7%E5%BD%B1%E9%9F%BF%E7%AF%84%E5%9B%B2%E3%82%92%E7%89%B9%E5%AE%9A%E3%81%99%E3%82%8B\"><\/span>4-2. Search Console\u3067\u5f71\u97ff\u7bc4\u56f2\u3092\u7279\u5b9a\u3059\u308b<span class=\"ez-toc-section-end\"><\/span><\/h3><div class=\"txtbox\"><p class=\"mb1em\"><span class=\"txt_bold txt_red\">Search Console\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u304c\u6e1b\u5c11\u3057\u3066\u3044\u308b\u304b\u3069\u3046\u304b\u306f\u3001\u4e0a\u4f4d\u306e\u30da\u30fc\u30b8\u3068\u30af\u30a8\u30ea\u304c\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306e\u524d\u5f8c\u3067\u3069\u3046\u5909\u308f\u3063\u305f\u304b\u3067\u5224\u65ad\u3057\u307e\u3059\u3002<\/span>Google\u306f\u30012\u4f4d\u304b\u30894\u4f4d\u7a0b\u5ea6\u306e\u5c0f\u5e45\u306a\u4f4e\u4e0b\u306a\u3089\u629c\u672c\u7684\u306a\u5bfe\u7b56\u306f\u4e0d\u8981\u30014\u4f4d\u304b\u308929\u4f4d\u306e\u3088\u3046\u306a\u5927\u5e45\u306a\u4f4e\u4e0b\u306a\u3089\u8a73\u7d30\u306a\u8a55\u4fa1\u3092\u884c\u3046\u3088\u3046\u6848\u5185\u3057\u3066\u3044\u307e\u3059\u3002\u6e1b\u5c11\u304c\u30a6\u30a7\u30d6\u30fb\u753b\u50cf\u30fb\u52d5\u753b\u30fb\u30cb\u30e5\u30fc\u30b9\u306e\u3069\u3053\u3067\u8d77\u304d\u305f\u304b\u3082\u5207\u308a\u5206\u3051\u307e\u3057\u3087\u3046\u3002<\/p><p class=\"text_right\"><small>\u51fa\u5178\uff1a<cite><a href=\"https:\/\/developers.google.com\/search\/docs\/appearance\/core-updates?hl=ja\" rel=\"nofollow noopener\" target=\"_blank\">Google \u691c\u7d22\u30bb\u30f3\u30c8\u30e9\u30eb\u300cGoogle \u691c\u7d22\u306e\u30b3\u30a2 \u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3068\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u300d<\/a><\/cite><\/small><\/p><\/div><h3 class=\"tt2\"><span class=\"ez-toc-section\" id=\"4-3_%E9%A0%86%E4%BD%8D%E4%B8%8B%E8%90%BD%E3%81%AE%E5%8E%9F%E5%9B%A0%E3%82%92%E8%87%AA%E7%A4%BE%E3%83%BB%E7%AB%B6%E5%90%88%E3%83%BB%E3%82%A2%E3%83%AB%E3%82%B4%E3%83%AA%E3%82%BA%E3%83%A0%E3%81%AE%E8%A6%B3%E7%82%B9%E3%81%8B%E3%82%89%E5%88%86%E6%9E%90%E3%81%99%E3%82%8B\"><\/span>4-3. \u9806\u4f4d\u4e0b\u843d\u306e\u539f\u56e0\u3092\u81ea\u793e\u30fb\u7af6\u5408\u30fb\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u306e\u89b3\u70b9\u304b\u3089\u5206\u6790\u3059\u308b<span class=\"ez-toc-section-end\"><\/span><\/h3><div class=\"txtbox\"><p><span class=\"txt_bold txt_red\">\u5f71\u97ff\u7bc4\u56f2\u3092\u7279\u5b9a\u3057\u305f\u3089\u3001\u4e0b\u843d\u306e\u539f\u56e0\u3092\u81ea\u793e\u30fb\u7af6\u5408\u30fb\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u306e3\u3064\u306b\u5207\u308a\u5206\u3051\u307e\u3059\u3002<\/span><\/p><div class=\"borderbox mb2em\"><ul class=\"list_dot\"><li class=\"mb0\">\u81ea\u793e\u306e\u89b3\u70b9\u3067\u306f\u3001\u540c\u3058\u6642\u671f\u306e\u30b5\u30a4\u30c8\u6539\u4fee\u30fb\u30da\u30fc\u30b8\u524a\u9664\u30fbCMS\u66f4\u65b0\u30fb\u8868\u793a\u901f\u5ea6\u306e\u5909\u5316\u3092\u6d17\u3044\u51fa\u3059<\/li><li class=\"mb0\">\u7af6\u5408\u306e\u89b3\u70b9\u3067\u306f\u3001\u65b0\u305f\u306b\u4e0a\u4f4d\u3078\u5165\u3063\u305f\u30da\u30fc\u30b8\u3092\u958b\u304d\u3001\u60c5\u5831\u91cf\u3084\u69cb\u6210\u306e\u9055\u3044\u3092\u78ba\u8a8d\u3059\u308b<\/li><li class=\"mb0\">\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u306e\u89b3\u70b9\u3067\u306f\u3001\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u4ee5\u5916\u306e\u66f4\u65b0\u304c\u91cd\u306a\u3063\u3066\u3044\u306a\u3044\u304b\u3092\u8abf\u3079\u308b<\/li><\/ul><\/div><p>2026\u5e743\u6708\u306e\u3088\u3046\u306b\u30b9\u30d1\u30e0\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3068\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u304c3\u65e5\u9055\u3044\u3067\u5b9f\u65bd\u3055\u308c\u305f\u6642\u671f\u306f\u3001\u3069\u3061\u3089\u306e\u5f71\u97ff\u304b\u306e\u5207\u308a\u5206\u3051\u304c\u6b20\u304b\u305b\u307e\u305b\u3093\u3002<\/p><\/div><h2 class=\"tt1\"><span class=\"ez-toc-section\" id=\"5_Google%E3%82%B3%E3%82%A2%E3%82%A2%E3%83%83%E3%83%97%E3%83%87%E3%83%BC%E3%83%88%E5%BE%8C%E3%81%AB%E3%82%84%E3%81%A3%E3%81%A6%E3%81%AF%E3%81%84%E3%81%91%E3%81%AA%E3%81%84%E3%81%93%E3%81%A8%E3%83%BB%E6%B3%A8%E6%84%8F%E7%82%B9\"><\/span>5. Google\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u5f8c\u306b\u3084\u3063\u3066\u306f\u3044\u3051\u306a\u3044\u3053\u3068\u30fb\u6ce8\u610f\u70b9<span class=\"ez-toc-section-end\"><\/span><\/h2><div class=\"txtbox\"><p><span class=\"txt_bold txt_red\">\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u5f8c\u306b\u3084\u3063\u3066\u306f\u3044\u3051\u306a\u3044\u306e\u306f\u3001\u539f\u56e0\u3092\u7279\u5b9a\u3057\u306a\u3044\u307e\u307e\u6025\u3044\u3067\u30da\u30fc\u30b8\u3078\u624b\u3092\u52a0\u3048\u308b\u3053\u3068\u3067\u3059\u3002<\/span>\u907f\u3051\u305f\u3044\u5bfe\u5fdc\u306f\u6b21\u306e\u901a\u308a\u3067\u3059\u3002<\/p><div class=\"borderbox mb2em\"><ul class=\"list_dot\"><li class=\"mb0\">\u5c55\u958b\u4e2d\u306b\u5927\u898f\u6a21\u306a\u6539\u4fee\u3092\u884c\u3046\uff08\u5909\u52d5\u304c\u7d9a\u3044\u3066\u3044\u308b\u305f\u3081\u3001\u65bd\u7b56\u306e\u52b9\u679c\u3092\u5224\u5b9a\u3067\u304d\u306a\u3044\uff09<\/li><li class=\"mb0\">SEO\u306b\u60aa\u5f71\u97ff\u304c\u3042\u308b\u3068\u805e\u3044\u305f\u3068\u3044\u3046\u7406\u7531\u3067\u30da\u30fc\u30b8\u8981\u7d20\u3092\u524a\u308b\u3001\u305d\u306e\u5834\u3057\u306e\u304e\u306e\u4fee\u6b63<\/li><li class=\"mb0\">\u4e2d\u8eab\u3092\u5909\u3048\u305a\u306b\u66f4\u65b0\u65e5\u3060\u3051\u3092\u66f8\u304d\u63db\u3048\u308b<\/li><li class=\"mb0\">\u9806\u4f4d\u3092\u623b\u3059\u76ee\u7684\u3067\u30da\u30fc\u30b8\u3092\u524a\u9664\u3059\u308b<\/li><li class=\"mb0\">\u4e0b\u843d\u3057\u305f\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u72d9\u3063\u3066\u3001\u65e2\u5b58\u30da\u30fc\u30b8\u306b\u95a2\u9023\u306e\u8584\u3044\u5185\u5bb9\u3092\u7d99\u304e\u8db3\u3059<\/li><li class=\"mb0\">\u9806\u4f4d\u56de\u5fa9\u3092\u72d9\u3063\u3066\u88ab\u30ea\u30f3\u30af\u3092\u8cfc\u5165\u3059\u308b<\/li><\/ul><\/div><p class=\"mb1em\"><span class=\"txt_bold\">Google\u306f\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u524a\u9664\u306f\u6700\u7d42\u624b\u6bb5\u3067\u3042\u308a\u3001\u4fee\u6b63\u4e0d\u53ef\u80fd\u3060\u3068\u5224\u65ad\u3057\u305f\u5834\u5408\u306b\u306e\u307f\u691c\u8a0e\u3059\u3079\u304d\u3060\u3068\u3057\u3066\u3044\u307e\u3059\u3002<\/span>\u30e9\u30f3\u30ad\u30f3\u30b0\u3092\u4e0a\u3052\u308b\u76ee\u7684\u3067\u306e\u30ea\u30f3\u30af\u306e\u58f2\u8cb7\u306f\u3001\u30b9\u30d1\u30e0\u306b\u95a2\u3059\u308b\u30dd\u30ea\u30b7\u30fc\u9055\u53cd\u3067\u3059\u3002\u6539\u5584\u3092\u884c\u3063\u3066\u3082\u691c\u7d22\u7d50\u679c\u306b\u52b9\u679c\u304c\u73fe\u308c\u308b\u307e\u3067\u306b\u306f\u6570\u65e5\u304b\u3089\u6570\u304b\u6708\u304b\u304b\u308a\u3001\u6570\u304b\u6708\u7d4c\u3063\u3066\u3082\u5909\u5316\u304c\u306a\u3051\u308c\u3070\u6b21\u306e\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3092\u5f85\u3064\u5fc5\u8981\u304c\u3042\u308b\u5834\u5408\u3082\u3042\u308a\u307e\u3059\u3002\u7126\u3063\u3066\u52d5\u304f\u307b\u3069\u3001\u539f\u56e0\u306e\u5207\u308a\u5206\u3051\u306f\u96e3\u3057\u304f\u306a\u308a\u307e\u3059\u3002<\/p><p class=\"text_right\"><small>\u51fa\u5178\uff1a<cite><a href=\"https:\/\/developers.google.com\/search\/docs\/essentials\/spam-policies?hl=ja\" rel=\"nofollow noopener\" target=\"_blank\">Google \u691c\u7d22\u30bb\u30f3\u30c8\u30e9\u30eb\u300cGoogle \u30a6\u30a7\u30d6\u691c\u7d22\u306e\u30b9\u30d1\u30e0\u306b\u95a2\u3059\u308b\u30dd\u30ea\u30b7\u30fc\u300d<\/a><\/cite><\/small><\/p><\/div><h2 class=\"tt1\"><span class=\"ez-toc-section\" id=\"6_Google%E3%82%B3%E3%82%A2%E3%82%A2%E3%83%83%E3%83%97%E3%83%87%E3%83%BC%E3%83%88%E3%81%A7%E9%A0%86%E4%BD%8D%E3%81%8C%E4%B8%8B%E8%90%BD%E3%81%97%E3%81%9F%E3%81%A8%E3%81%8D%E3%81%AE%E6%94%B9%E5%96%84%E7%AD%96\"><\/span>6. Google\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3067\u9806\u4f4d\u304c\u4e0b\u843d\u3057\u305f\u3068\u304d\u306e\u6539\u5584\u7b56<span class=\"ez-toc-section-end\"><\/span><\/h2><div class=\"txtbox\"><p>\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u304b\u3089\u306e\u56de\u5fa9\u306b\u8fd1\u9053\u306f\u306a\u304f\u3001\u9577\u671f\u7684\u306b\u6301\u7d9a\u3059\u308b\u6539\u5584\u3092\u7a4d\u307f\u4e0a\u3052\u308b\u3053\u3068\u304c\u57fa\u672c\u3067\u3059\u3002\u3053\u3053\u3067\u306f\u3001\u691c\u7d22\u610f\u56f3\u3001E-E-A-T\u3001\u4f4e\u54c1\u8cea\u30b3\u30f3\u30c6\u30f3\u30c4\u3001UX\u3001\u5185\u90e8\u30ea\u30f3\u30af\u3001\u88ab\u30ea\u30f3\u30af\u306e6\u3064\u306e\u5207\u308a\u53e3\u304b\u3089\u6539\u5584\u7b56\u3092\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p><\/div><h3 class=\"tt2\"><span class=\"ez-toc-section\" id=\"6-1_%E3%82%AD%E3%83%BC%E3%83%AF%E3%83%BC%E3%83%89%E3%83%BB%E6%A4%9C%E7%B4%A2%E6%84%8F%E5%9B%B3%E3%82%92%E8%A6%8B%E7%9B%B4%E3%81%99\"><\/span>6-1. \u30ad\u30fc\u30ef\u30fc\u30c9\u30fb\u691c\u7d22\u610f\u56f3\u3092\u898b\u76f4\u3059<span class=\"ez-toc-section-end\"><\/span><\/h3><div class=\"txtbox\"><p><span class=\"txt_bold txt_red\">\u6700\u521d\u306b\u7740\u624b\u3059\u308b\u306e\u306f\u3001\u4e0b\u843d\u3057\u305f\u30da\u30fc\u30b8\u304c\u691c\u7d22\u610f\u56f3\u306b\u7b54\u3048\u3089\u308c\u3066\u3044\u308b\u304b\u306e\u691c\u8a3c\u3067\u3059\u3002<\/span>\u9806\u4f4d\u304c\u4e0b\u304c\u3063\u305f\u30ad\u30fc\u30ef\u30fc\u30c9\u3067\u5b9f\u969b\u306b\u691c\u7d22\u3057\u3001\u4e0a\u4f4d\u30da\u30fc\u30b8\u304c\u6271\u3046\u8ad6\u70b9\u3092\u66f8\u304d\u51fa\u3057\u3066\u81ea\u793e\u30da\u30fc\u30b8\u3068\u6bd4\u3079\u307e\u3059\u3002<\/p><p>\u4e0a\u4f4d\u30da\u30fc\u30b8\u304c\u624b\u9806\u306e\u89e3\u8aac\u3092\u4e2d\u5fc3\u306b\u3057\u3066\u3044\u308b\u306e\u306b\u81ea\u793e\u30da\u30fc\u30b8\u304c\u30b5\u30fc\u30d3\u30b9\u7d39\u4ecb\u4e2d\u5fc3\u3067\u3042\u308c\u3070\u3001\u7b54\u3048\u3066\u3044\u308b\u554f\u3044\u304c\u305a\u308c\u305f\u72b6\u614b\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u30021\u30da\u30fc\u30b8\u3067\u8907\u6570\u306e\u691c\u7d22\u610f\u56f3\u3092\u62b1\u3048\u8fbc\u3093\u3067\u3044\u308b\u3068\u304d\u306f\u3001\u610f\u56f3\u3054\u3068\u306b\u8a18\u4e8b\u3092\u5206\u3051\u305f\u307b\u3046\u304c\u8a55\u4fa1\u3055\u308c\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p><\/div><h3 class=\"tt2\"><span class=\"ez-toc-section\" id=\"6-2_E-E-A-T%E3%82%92%E5%BC%B7%E5%8C%96%E3%81%99%E3%82%8B\"><\/span>6-2. E-E-A-T\u3092\u5f37\u5316\u3059\u308b<span class=\"ez-toc-section-end\"><\/span><\/h3><div class=\"txtbox\"><p><span class=\"txt_bold txt_red\">E-E-A-T\u306e\u5f37\u5316\u3067\u52b9\u679c\u304c\u51fa\u3084\u3059\u3044\u306e\u306f\u3001\u4ed6\u30b5\u30a4\u30c8\u306b\u306f\u306a\u3044\u5b9f\u4f53\u9a13\u3084\u5b9f\u7e3e\u3001\u72ec\u81ea\u30c7\u30fc\u30bf\u3092\u5897\u3084\u3059\u3053\u3068\u3067\u3059\u3002<\/span><\/p><p>\u30b0\u30e9\u30f3\u30cd\u30c3\u30c8\u304c\u3042\u308b\u4e8b\u696d\u8005\u3078\u63d0\u6848\u3057\u305f\u969b\u306e\u5206\u6790\uff082026\u5e746\u6708\uff09\u3067\u306f\u30012026\u5e743\u6708\u306e\u30b9\u30d1\u30e0\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u304a\u3088\u3073\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3067\u9806\u4f4d\u304c\u4e0b\u843d\u3057\u305f\u30b5\u30a4\u30c8\u3068\u7dad\u6301\u30fb\u5411\u4e0a\u3057\u305f\u30b5\u30a4\u30c8\u3092\u6bd4\u8f03\u3057\u307e\u3057\u305f\u3002\u7dad\u6301\u30fb\u5411\u4e0a\u3057\u305f\u30b5\u30a4\u30c8\u306f\u4e00\u6b21\u60c5\u5831\u304c\u5145\u5b9f\u3057\u3001\u4e0b\u843d\u3057\u305f\u30b5\u30a4\u30c8\u306f\u4e0d\u8db3\u3057\u3066\u3044\u305f\u305f\u3081\u3001\u72ec\u81ea\u60c5\u5831\u306e\u5145\u5b9f\u3092\u512a\u5148\u4e8b\u9805\u3068\u5224\u65ad\u3057\u3066\u3044\u307e\u3059\u3002<\/p><p><span class=\"txt_bold\">\u4e00\u6b21\u60c5\u5831\u306e\u8ffd\u52a0\u3068\u4e26\u884c\u3057\u3066\u3001\u8ab0\u304c\u66f8\u3044\u305f\u306e\u304b\u3092\u793a\u3059\u60c5\u5831\u3082\u6574\u3048\u307e\u3057\u3087\u3046\u3002<\/span>\u8457\u8005\u540d\u30fb\u7d4c\u6b74\u30fb\u8cc7\u683c\u30fb\u76e3\u4fee\u8005\u3092\u660e\u8a18\u3057\u3001\u5b9f\u7e3e\u6570\u5024\u306b\u306f\u96c6\u8a08\u671f\u9593\u3068\u4ef6\u6570\u3092\u6dfb\u3048\u308b\u3068\u88cf\u3065\u3051\u304c\u5177\u4f53\u7684\u306b\u306a\u308a\u307e\u3059\u3002<\/p><\/div><h3 class=\"tt2\"><span class=\"ez-toc-section\" id=\"6-3_%E4%BD%8E%E5%93%81%E8%B3%AA%E3%82%B3%E3%83%B3%E3%83%86%E3%83%B3%E3%83%84%E3%82%92%E6%94%B9%E5%96%84%E3%83%BB%E6%95%B4%E7%90%86%E3%81%99%E3%82%8B\"><\/span>6-3. \u4f4e\u54c1\u8cea\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u6539\u5584\u30fb\u6574\u7406\u3059\u308b<span class=\"ez-toc-section-end\"><\/span><\/h3><div class=\"txtbox\"><p><span class=\"txt_bold txt_red\">\u4f4e\u54c1\u8cea\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u6539\u5584\u3067\u306f\u3001\u524a\u9664\u3088\u308a\u5185\u5bb9\u306e\u6539\u5584\u3092\u512a\u5148\u3057\u307e\u3059\u3002<\/span>Google\u306f\u524a\u9664\u3092\u6700\u7d42\u624b\u6bb5\u3068\u4f4d\u7f6e\u3065\u3051\u3066\u304a\u308a\u3001\u4fee\u6b63\u3067\u304d\u306a\u3044\u3068\u5224\u65ad\u3057\u305f\u5834\u5408\u306b\u306e\u307f\u691c\u8a0e\u3059\u3079\u304d\u3060\u3068\u3057\u3066\u3044\u307e\u3059\u3002<\/p><p>\u3042\u308f\u305b\u3066\u78ba\u8a8d\u3057\u305f\u3044\u306e\u304c\u3001\u540c\u3058\u30ad\u30fc\u30ef\u30fc\u30c9\u3067\u81ea\u793e\u30b5\u30a4\u30c8\u5185\u306e\u30da\u30fc\u30b8\u540c\u58eb\u304c\u7af6\u5408\u3059\u308b\u30ab\u30cb\u30d0\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3\u3067\u3059\u3002\u30b0\u30e9\u30f3\u30cd\u30c3\u30c8\u306e\u652f\u63f4\u5148\u3067\u3042\u308b\u7d50\u5a5a\u5f0f\u30a2\u30a4\u30c6\u30e0\u306e\u901a\u8ca9\u30b5\u30a4\u30c8\u3067\u306f\u3001\u30ab\u30c6\u30b4\u30ea\u30c8\u30c3\u30d7\u30da\u30fc\u30b8\u3068\u5546\u54c1\u4e00\u89a7\u30da\u30fc\u30b8\u3067\u7af6\u5408\u304c\u8d77\u304d\u3066\u3044\u307e\u3057\u305f\u30022026\u5e745\u6708\u306e\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u304c\u5c55\u958b\u4e2d\u3060\u3063\u305f\u305f\u3081\u3001\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u304b\u3089\u5916\u308c\u308b\u30ea\u30b9\u30af\u3092\u8003\u616e\u3057\u3066\u7d71\u5408\u306f\u907f\u3051\u3001\u8aac\u660e\u6587\u3068\u5c0e\u5165\u6587\u3067\u5404\u30da\u30fc\u30b8\u306e\u5f79\u5272\u3092\u5206\u3051\u3066\u3044\u307e\u3059\u3002<\/p><p class=\"mb1em\"><span class=\"txt_bold\">\u6539\u5584\u306f\u5e74\u5358\u4f4d\u3067\u7d9a\u3051\u308b\u524d\u63d0\u306b\u7acb\u3061\u307e\u3057\u3087\u3046\u3002<\/span>\u3042\u308b\u4e8b\u696d\u8005\u306e\u30b5\u30a4\u30c8\u3067\u306f\u3001\u8a55\u4fa1\u3055\u308c\u3066\u3044\u308b\u30da\u30fc\u30b8\u6570\u304c\u7d042\u5e74\u524d\u3092\u30d4\u30fc\u30af\u306b\u6e1b\u5c11\u3057\u3066\u3044\u307e\u3057\u305f\u3002\u4f4e\u54c1\u8cea\u306a\u30da\u30fc\u30b8\u3092\u53b3\u3057\u304f\u5224\u5b9a\u3059\u308b\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306e\u50be\u5411\u306b\u3001\u30b5\u30a4\u30c8\u5074\u3067\u306e\u30da\u30fc\u30b8\u524a\u9664\u304c\u91cd\u306a\u3063\u305f\u3053\u3068\u304c\u8981\u56e0\u3067\u3059\u3002\u76f4\u8fd1\u306e\u5909\u52d5\u3060\u3051\u3067\u306a\u304f\u3001\u8a55\u4fa1\u30da\u30fc\u30b8\u6570\u306e\u63a8\u79fb\u3092\u5e74\u5358\u4f4d\u3067\u78ba\u8a8d\u3059\u308b\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002<\/p><p class=\"text_right\"><small>\u51fa\u5178\uff1a<cite><a href=\"https:\/\/developers.google.com\/search\/docs\/appearance\/core-updates?hl=ja\" rel=\"nofollow noopener\" target=\"_blank\">Google \u691c\u7d22\u30bb\u30f3\u30c8\u30e9\u30eb\u300cGoogle \u691c\u7d22\u306e\u30b3\u30a2 \u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3068\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u300d<\/a><\/cite><\/small><\/p><\/div><h3 class=\"tt2\"><span class=\"ez-toc-section\" id=\"6-4_%E3%83%A6%E3%83%BC%E3%82%B6%E3%83%BC%E4%BD%93%E9%A8%93%EF%BC%88UX%EF%BC%89%E3%82%92%E6%94%B9%E5%96%84%E3%81%99%E3%82%8B\"><\/span>6-4. \u30e6\u30fc\u30b6\u30fc\u4f53\u9a13\uff08UX\uff09\u3092\u6539\u5584\u3059\u308b<span class=\"ez-toc-section-end\"><\/span><\/h3><div class=\"txtbox\"><p><span class=\"txt_bold txt_red\">UX\u306e\u6539\u5584\u306f\u3001Google\u304c\u793a\u3059\u30da\u30fc\u30b8\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u306e\u81ea\u5df1\u8a55\u4fa1\u9805\u76ee\u30921\u3064\u305a\u3064\u6f70\u3057\u3066\u3044\u304f\u9032\u3081\u65b9\u304c\u78ba\u5b9f\u3067\u3059\u3002<\/span>Core Web Vitals\u3001HTTPS\u914d\u4fe1\u3001\u30e2\u30d0\u30a4\u30eb\u8868\u793a\u3001\u5e83\u544a\u91cf\u3001\u30a4\u30f3\u30bf\u30fc\u30b9\u30c6\u30a3\u30b7\u30e3\u30eb\u3001\u30e1\u30a4\u30f3\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u898b\u5206\u3051\u3084\u3059\u3055\u3092\u9806\u306b\u70b9\u691c\u3057\u307e\u3059\u3002<\/p><p>\u512a\u5148\u5ea6\u304c\u9ad8\u3044\u306e\u306f\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u8aad\u3080\u59a8\u3052\u306b\u306a\u3063\u3066\u3044\u308b\u8981\u7d20\u306e\u9664\u53bb\u3067\u3059\u3002\u672c\u6587\u306e\u524d\u306b\u5927\u304d\u306a\u5e83\u544a\u304c\u5165\u308b\u3001\u9589\u3058\u306b\u304f\u3044\u30dd\u30c3\u30d7\u30a2\u30c3\u30d7\u304c\u51fa\u308b\u3068\u3044\u3063\u305f\u72b6\u614b\u306f\u3001\u96e2\u8131\u306e\u539f\u56e0\u306b\u306a\u308a\u307e\u3059\u3002<\/p><\/div><h3 class=\"tt2\"><span class=\"ez-toc-section\" id=\"6-5_%E5%86%85%E9%83%A8%E3%83%AA%E3%83%B3%E3%82%AF%E3%82%92%E6%9C%80%E9%81%A9%E5%8C%96%E3%81%99%E3%82%8B\"><\/span>6-5. \u5185\u90e8\u30ea\u30f3\u30af\u3092\u6700\u9069\u5316\u3059\u308b<span class=\"ez-toc-section-end\"><\/span><\/h3><div class=\"txtbox\"><p><span class=\"txt_bold txt_red\">\u5185\u90e8\u30ea\u30f3\u30af\u306e\u6700\u9069\u5316\u306f\u3001\u8a55\u4fa1\u3092\u5c4a\u3051\u305f\u3044\u30da\u30fc\u30b8\u3078\u306e\u5c0e\u7dda\u3092\u5897\u3084\u3059\u65bd\u7b56\u3067\u3059\u3002<\/span>Google\u306f\u4e3b\u306b\u30ea\u30f3\u30af\u3092\u305f\u3069\u3063\u3066\u65b0\u3057\u3044\u30da\u30fc\u30b8\u3092\u767a\u898b\u3059\u308b\u305f\u3081\u3001\u3069\u3053\u304b\u3089\u3082\u30ea\u30f3\u30af\u3055\u308c\u3066\u3044\u306a\u3044\u30da\u30fc\u30b8\u306f\u898b\u3064\u304b\u308a\u306b\u304f\u304f\u306a\u308a\u307e\u3059\u3002<\/p><p class=\"mb1em\"><span class=\"txt_bold\">\u6539\u5584\u306e\u8d77\u70b9\u306f\u30ea\u30f3\u30af\u30c6\u30ad\u30b9\u30c8\uff08\u30a2\u30f3\u30ab\u30fc\u30c6\u30ad\u30b9\u30c8\uff09\u3067\u3059\u3002<\/span>\u300c\u3053\u3061\u3089\u300d\u3068\u8868\u8a18\u3059\u308b\u3060\u3051\u3067\u306f\u30ea\u30f3\u30af\u5148\u306e\u5185\u5bb9\u304c\u4f1d\u308f\u3089\u306a\u3044\u305f\u3081\u3001\u30c6\u30fc\u30de\u304c\u5206\u304b\u308b\u8a9e\u53e5\u3092\u4f7f\u3044\u307e\u3059\u3002\u95a2\u9023\u8a18\u4e8b\u540c\u58eb\u3092\u76f8\u4e92\u306b\u3064\u306a\u304e\u3001\u968e\u5c64\u306e\u6df1\u3044\u30da\u30fc\u30b8\u306b\u3082\u30c8\u30c3\u30d7\u4ed8\u8fd1\u304b\u3089\u305f\u3069\u308a\u7740\u3051\u308b\u69cb\u9020\u306b\u3059\u308b\u3068\u3001\u30af\u30ed\u30fc\u30eb\u3055\u308c\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p><p class=\"text_right\"><small>\u51fa\u5178\uff1a<cite><a href=\"https:\/\/developers.google.com\/search\/docs\/fundamentals\/seo-starter-guide?hl=ja\" rel=\"nofollow noopener\" target=\"_blank\">Google \u691c\u7d22\u30bb\u30f3\u30c8\u30e9\u30eb\u300cGoogle \u516c\u5f0f SEO \u30b9\u30bf\u30fc\u30bf\u30fc \u30ac\u30a4\u30c9\u300d<\/a><\/cite><\/small><\/p><\/div><h3 class=\"tt2\"><span class=\"ez-toc-section\" id=\"6-6_%E8%A2%AB%E3%83%AA%E3%83%B3%E3%82%AF%E3%83%97%E3%83%AD%E3%83%95%E3%82%A3%E3%83%BC%E3%83%AB%E3%82%92%E8%A6%8B%E7%9B%B4%E3%81%99\"><\/span>6-6. \u88ab\u30ea\u30f3\u30af\u30d7\u30ed\u30d5\u30a3\u30fc\u30eb\u3092\u898b\u76f4\u3059<span class=\"ez-toc-section-end\"><\/span><\/h3><div class=\"txtbox\"><p><span class=\"txt_bold txt_red\">\u88ab\u30ea\u30f3\u30af\u306e\u898b\u76f4\u3057\u3067\u306f\u3001\u9806\u4f4d\u3092\u4e0a\u3052\u308b\u76ee\u7684\u3067\u5f97\u305f\u30ea\u30f3\u30af\u304c\u6b8b\u3063\u3066\u3044\u306a\u3044\u304b\u3092\u70b9\u691c\u3057\u307e\u3059\u3002<\/span>\u30ea\u30f3\u30af\u306e\u58f2\u8cb7\u3001\u904e\u5270\u306a\u76f8\u4e92\u30ea\u30f3\u30af\u3001\u81ea\u52d5\u5316\u3055\u308c\u305f\u30d7\u30ed\u30b0\u30e9\u30e0\u306b\u3088\u308b\u30ea\u30f3\u30af\u751f\u6210\u306f\u3001\u3044\u305a\u308c\u3082\u30ea\u30f3\u30af\u30b9\u30d1\u30e0\u306b\u8a72\u5f53\u3059\u308b\u884c\u70ba\u3067\u3059\u3002<\/p><p class=\"mb1em\"><span class=\"txt_bold\">\u8cea\u306e\u4f4e\u3044\u30c7\u30a3\u30ec\u30af\u30c8\u30ea\u30b5\u30a4\u30c8\u304b\u3089\u306e\u30ea\u30f3\u30af\u3084\u3001\u30d5\u30c3\u30bf\u30fc\u3084\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u306b\u5e83\u304f\u57cb\u3081\u8fbc\u307e\u308c\u305f\u30ea\u30f3\u30af\u3082\u4f8b\u306b\u6319\u3052\u3089\u308c\u3066\u3044\u307e\u3059\u3002<\/span>\u904e\u53bb\u306b\u65bd\u7b56\u3068\u3057\u3066\u8a2d\u7f6e\u3057\u305f\u3082\u306e\u304c\u6b8b\u3063\u3066\u3044\u308c\u3070\u3001\u524a\u9664\u3092\u4f9d\u983c\u3057\u307e\u3057\u3087\u3046\u3002\u5e83\u544a\u3084\u30b9\u30dd\u30f3\u30b5\u30fc\u30b7\u30c3\u30d7\u306e\u30ea\u30f3\u30af\u306f\u3001rel=&#8221;nofollow&#8221;\u3084rel=&#8221;sponsored&#8221;\u3092\u4ed8\u3051\u3066\u3044\u308c\u3070\u30dd\u30ea\u30b7\u30fc\u9055\u53cd\u306b\u3042\u305f\u308a\u307e\u305b\u3093\u3002<\/p><p class=\"text_right\"><small>\u51fa\u5178\uff1a<cite><a href=\"https:\/\/developers.google.com\/search\/docs\/essentials\/spam-policies?hl=ja\" rel=\"nofollow noopener\" target=\"_blank\">Google \u691c\u7d22\u30bb\u30f3\u30c8\u30e9\u30eb\u300cGoogle \u30a6\u30a7\u30d6\u691c\u7d22\u306e\u30b9\u30d1\u30e0\u306b\u95a2\u3059\u308b\u30dd\u30ea\u30b7\u30fc\u300d<\/a><\/cite><\/small><\/p><\/div><h2 class=\"tt1\"><span class=\"ez-toc-section\" id=\"7_Google%E3%82%B3%E3%82%A2%E3%82%A2%E3%83%83%E3%83%97%E3%83%87%E3%83%BC%E3%83%88%E3%81%AB%E9%96%A2%E3%81%99%E3%82%8B%E3%82%88%E3%81%8F%E3%81%82%E3%82%8B%E8%B3%AA%E5%95%8F%EF%BC%88Q_A%EF%BC%89\"><\/span>7. Google\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306b\u95a2\u3059\u308b\u3088\u304f\u3042\u308b\u8cea\u554f\uff08Q&amp;A\uff09<span class=\"ez-toc-section-end\"><\/span><\/h2><div class=\"txtbox\"><p>\u3053\u3053\u3067\u306f\u3001Google\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306b\u95a2\u3057\u3066\u62c5\u5f53\u8005\u304b\u3089\u3088\u304f\u6319\u304c\u308b4\u3064\u306e\u8cea\u554f\u306b\u56de\u7b54\u3057\u307e\u3059\u3002<\/p><p class=\"mb1em\"><span class=\"txt_ul\">Q. Google\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306f\u5e74\u306b\u4f55\u56de\u5b9f\u65bd\u3055\u308c\u307e\u3059\u304b\uff1f<\/span><\/p><p>Google\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306f\u5e74\u306b\u6570\u56de\u5b9f\u65bd\u3055\u308c\u307e\u3059\u3002Google\u306f\u3001\u691c\u7d22\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u3068\u30b7\u30b9\u30c6\u30e0\u306b\u5e74\u6570\u56de\u306e\u91cd\u8981\u304b\u3064\u5927\u898f\u6a21\u306a\u5909\u66f4\u3092\u52a0\u3048\u3066\u3044\u308b\u3068\u516c\u8868\u3057\u3066\u3044\u307e\u3059\u3002\u5b9f\u969b\u306e\u56de\u6570\u306f\u5e74\u306b\u3088\u3063\u3066\u7570\u306a\u308a\u30012023\u5e74\u30682024\u5e74\u306f\u54044\u56de\u30012025\u5e74\u306f3\u56de\u30012026\u5e74\u306f9\u6708\u6642\u70b9\u30672\u56de\u304c\u5b9f\u7e3e\u3067\u3059\u3002<\/p><p class=\"mb1em\">\u56de\u6570\u304c\u5c11\u306a\u304f\u611f\u3058\u3089\u308c\u3066\u3082\u3001\u691c\u7d22\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u306e\u66f4\u65b0\u81ea\u4f53\u306f\u65e5\u5e38\u7684\u306b\u884c\u308f\u308c\u3066\u3044\u307e\u3059\u3002\u767a\u8868\u3055\u308c\u306a\u3044\u5c0f\u898f\u6a21\u306a\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3082\u968f\u6642\u5b9f\u65bd\u3055\u308c\u3066\u3044\u308b\u305f\u3081\u3001\u540d\u79f0\u304c\u4ed8\u3044\u305f\u5927\u898f\u6a21\u306a\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3060\u3051\u304c\u9806\u4f4d\u5909\u52d5\u306e\u539f\u56e0\u3068\u306f\u9650\u308a\u307e\u305b\u3093\u3002<\/p><p class=\"text_right\"><small>\u51fa\u5178\uff1a<cite><a href=\"https:\/\/developers.google.com\/search\/docs\/appearance\/core-updates?hl=ja\" rel=\"nofollow noopener\" target=\"_blank\">Google \u691c\u7d22\u30bb\u30f3\u30c8\u30e9\u30eb\u300cGoogle \u691c\u7d22\u306e\u30b3\u30a2 \u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3068\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u300d<\/a><\/cite><\/small><\/p><p class=\"mb1em\"><span class=\"txt_ul\">Q. Google\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3067\u9806\u4f4d\u304c\u4e0b\u843d\u3057\u305f\u3089\u5143\u306b\u623b\u308a\u307e\u3059\u304b\uff1f<\/span><\/p><p class=\"mb1em\"><span class=\"txt_bold bg_red\">Google\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3067\u4e0b\u843d\u3057\u305f\u9806\u4f4d\u306f\u3001\u5fc5\u305a\u5143\u306b\u623b\u308b\u3068\u306f\u9650\u308a\u307e\u305b\u3093\u3002<\/span>Google\u306f\u3001\u6539\u5584\u3092\u884c\u3063\u3066\u3082\u691c\u7d22\u7d50\u679c\u306b\u52b9\u679c\u304c\u73fe\u308c\u308b\u307e\u3067\u6570\u65e5\u304b\u3089\u6570\u304b\u6708\u304b\u304b\u308b\u3053\u3068\u304c\u3042\u308a\u3001\u6570\u304b\u6708\u7d4c\u3063\u3066\u3082\u52b9\u679c\u304c\u898b\u3089\u308c\u306a\u3044\u5834\u5408\u306f\u6b21\u306e\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u307e\u3067\u5f85\u3064\u5fc5\u8981\u304c\u3042\u308b\u304b\u3082\u3057\u308c\u306a\u3044\u3068\u8aac\u660e\u3057\u3066\u3044\u307e\u3059\u3002\u5909\u66f4\u3092\u52a0\u3048\u3066\u3082\u3001\u76ee\u306b\u898b\u3048\u308b\u5909\u5316\u304c\u73fe\u308c\u308b\u4fdd\u8a3c\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/p><p>\u4e00\u65b9\u3067\u3001\u56de\u5fa9\u3059\u308b\u4f8b\u306f\u3042\u308a\u307e\u3059\u3002\u30b0\u30e9\u30f3\u30cd\u30c3\u30c8\u306e\u652f\u63f4\u5148\u3067\u3042\u308b\u7d0d\u9aa8\u5802\u306e\u30b5\u30a4\u30c8\u306f\u30012026\u5e745\u670821\u65e5\u304b\u30896\u67082\u65e5\u306e\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3092\u7d4c\u3066\u9806\u4f4d\u304c\u56de\u5fa9\u50be\u5411\u306b\u8ee2\u3058\u307e\u3057\u305f\u3002\u5143\u306e\u9806\u4f4d\u3078\u306e\u5fa9\u5e30\u3092\u524d\u63d0\u306b\u305b\u305a\u3001\u30b5\u30a4\u30c8\u5168\u4f53\u306e\u54c1\u8cea\u3092\u4e0a\u3052\u7d9a\u3051\u308b\u3053\u3068\u304c\u56de\u5fa9\u306e\u6761\u4ef6\u3067\u3059\u3002<\/p><p class=\"mb1em\"><span class=\"txt_ul\">Q. Google\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u304c\u7d42\u308f\u308b\u307e\u3067\u4f55\u3082\u3057\u306a\u3044\u307b\u3046\u304c\u3088\u3044\u3067\u3059\u304b\uff1f<\/span><\/p><p class=\"mb1em\"><span class=\"txt_bold bg_red\">\u5c55\u958b\u4e2d\u306f\u5927\u898f\u6a21\u306a\u6539\u4fee\u3092\u63a7\u3048\u3001\u78ba\u8a8d\u3068\u6e96\u5099\u306b\u6642\u9593\u3092\u5145\u3066\u308b\u306e\u304c\u73fe\u5b9f\u7684\u3067\u3059\u3002<\/span>\u5909\u52d5\u304c\u7d9a\u304f\u671f\u9593\u306b\u65bd\u7b56\u3092\u5165\u308c\u308b\u3068\u3001\u9806\u4f4d\u306e\u52d5\u304d\u304c\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306b\u3088\u308b\u3082\u306e\u304b\u65bd\u7b56\u306b\u3088\u308b\u3082\u306e\u304b\u3092\u5207\u308a\u5206\u3051\u3089\u308c\u306a\u304f\u306a\u308a\u307e\u3059\u3002<\/p><p>\u5c55\u958b\u4e2d\u306b\u9032\u3081\u3066\u304a\u304d\u305f\u3044\u306e\u306f\u3001\u65e5\u6b21\u306e\u9806\u4f4d\u8a18\u9332\u3001Search Console\u306e\u30c7\u30fc\u30bf\u84c4\u7a4d\u3001\u5f71\u97ff\u3092\u53d7\u3051\u305f\u30da\u30fc\u30b8\u306e\u6d17\u3044\u51fa\u3057\u3067\u3059\u3002\u30da\u30fc\u30b8\u306e\u7d71\u5408\u3084URL\u306e\u5909\u66f4\u306e\u3088\u3046\u306b\u5f8c\u304b\u3089\u623b\u3057\u306b\u304f\u3044\u65bd\u7b56\u306f\u3001\u5c55\u958b\u5b8c\u4e86\u5f8c\u306b\u56de\u3057\u307e\u3057\u3087\u3046\u3002\u3059\u3067\u306b\u6e96\u5099\u3057\u3066\u3044\u305f\u8a18\u4e8b\u306e\u516c\u958b\u3084\u3001\u660e\u3089\u304b\u306a\u8aa4\u60c5\u5831\u306e\u4fee\u6b63\u307e\u3067\u6b62\u3081\u308b\u5fc5\u8981\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/p><p class=\"mb1em\"><span class=\"txt_ul\">Q. Google\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3068SEO\u5bfe\u7b56\u306f\u3069\u306e\u3088\u3046\u306a\u95a2\u4fc2\u304c\u3042\u308a\u307e\u3059\u304b\uff1f<\/span><\/p><p class=\"mb1em\"><span class=\"txt_bold bg_red\">\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3078\u306e\u5bfe\u5fdc\u306f\u3001\u901a\u5e38\u306eSEO\u5bfe\u7b56\u306e\u5ef6\u9577\u306b\u3042\u308a\u307e\u3059\u3002<\/span>Google\u306f\u3001AI\u306b\u3088\u308b\u6982\u8981\u3084AI\u30e2\u30fc\u30c9\u3068\u3044\u3063\u305f\u65b0\u3057\u3044\u6a5f\u80fd\u306b\u3064\u3044\u3066\u3082\u3001\u8868\u793a\u306e\u305f\u3081\u306e\u8ffd\u52a0\u8981\u4ef6\u3084\u7279\u5225\u306a\u6700\u9069\u5316\u306f\u4e0d\u8981\u3067\u3001SEO\u306e\u57fa\u672c\u304c\u5f15\u304d\u7d9a\u304d\u6709\u52b9\u3060\u3068\u8aac\u660e\u3057\u3066\u3044\u307e\u3059\u3002\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u5c02\u7528\u306e\u5bfe\u7b56\u304c\u5225\u306b\u5b58\u5728\u3059\u308b\u308f\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/p><p class=\"mb1em\">\u53d6\u308a\u7d44\u3080\u5185\u5bb9\u306f\u3001\u691c\u7d22\u610f\u56f3\u3092\u6e80\u305f\u3059\u30b3\u30f3\u30c6\u30f3\u30c4\u3001E-E-A-T\u3001\u30af\u30ed\u30fc\u30eb\u3067\u304d\u308b\u69cb\u9020\u3001\u30da\u30fc\u30b8\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u3068\u3044\u3063\u305f\u57fa\u672c\u306e\u7a4d\u307f\u4e0a\u3052\u3067\u3059\u3002\u9806\u4f4d\u304c\u52d5\u304f\u305f\u3073\u306b\u65b9\u91dd\u3092\u5909\u3048\u305a\u3001\u8a55\u4fa1\u30da\u30fc\u30b8\u6570\u3084\u6d41\u5165\u306e\u63a8\u79fb\u3092\u5e74\u5358\u4f4d\u3067\u8ffd\u3063\u3066\u6539\u5584\u306e\u65b9\u5411\u3092\u78ba\u304b\u3081\u307e\u3057\u3087\u3046\u3002<\/p><p class=\"text_right\"><small>\u51fa\u5178\uff1a<cite><a href=\"https:\/\/developers.google.com\/search\/docs\/appearance\/ai-features?hl=ja\" rel=\"nofollow noopener\" target=\"_blank\">Google \u691c\u7d22\u30bb\u30f3\u30c8\u30e9\u30eb\u300cAI \u6a5f\u80fd\u3068\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u300d<\/a><\/cite><\/small><\/p><\/div><h2 class=\"tt1\"><span class=\"ez-toc-section\" id=\"%E3%81%BE%E3%81%A8%E3%82%81\"><\/span>\u307e\u3068\u3081<span class=\"ez-toc-section-end\"><\/span><\/h2><div class=\"txtbox\"><p>Google\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306f\u3001Web\u5168\u4f53\u306e\u5909\u5316\u306b\u5408\u308f\u305b\u3066\u8a55\u4fa1\u30b7\u30b9\u30c6\u30e0\u3092\u898b\u76f4\u3059\u3001\u5e74\u306b\u6570\u56de\u306e\u5927\u898f\u6a21\u306a\u66f4\u65b0\u3067\u3059\u3002\u9806\u4f4d\u304c\u4e0b\u843d\u3057\u3066\u3082\u3001\u305d\u308c\u81ea\u4f53\u304c\u30b5\u30a4\u30c8\u306e\u9055\u53cd\u3092\u610f\u5473\u3059\u308b\u308f\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u5c55\u958b\u306e\u5b8c\u4e86\u3092\u5f85\u3061\u3001Search Console\u3067\u5f71\u97ff\u7bc4\u56f2\u3092\u7279\u5b9a\u3057\u3066\u304b\u3089\u6539\u5584\u3078\u9032\u3080\u9806\u5e8f\u304c\u8fd1\u9053\u306b\u306a\u308a\u307e\u3059\u3002<\/p><p>\u30b0\u30e9\u30f3\u30cd\u30c3\u30c8\u3067\u306f\u3001\u9806\u4f4d\u5909\u52d5\u306e\u5206\u6790\u304b\u3089\u30b3\u30f3\u30c6\u30f3\u30c4\u6539\u5584\u30fb\u30b5\u30a4\u30c8\u69cb\u9020\u306e\u898b\u76f4\u3057\u307e\u3067\u3092\u4e00\u8cab\u3057\u3066\u3054\u652f\u63f4\u3059\u308bSEO\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u3092\u63d0\u4f9b\u3057\u3066\u304a\u308a\u307e\u3059\u3002\u305c\u3072\u4e00\u5ea6\u3054\u76f8\u8ac7\u304f\u3060\u3055\u3044\u3002<\/p> blogcard url=&#8221;https:\/\/service.grannet.co.jp\/seo\/?corp&#038;_gl=1*a4oblk*_ga*MjE0NTM2ODU4MC4xNzg5MDA0NzMx*_ga_S0X86JR9PH*czE3ODkwMDQ3MzIkbzEkZzEkdDE3ODkwMDQ5MTQkajYwJGwwJGgw*_gcl_au*MjgwODIzMTM1LjE3ODkwMDQ3MzE.*_ga_6ZC7RWJ2RB*czE3ODkwMDQ3MzEkbzEkZzEkdDE3ODkwMDQ5MTgkajU2JGwwJGgw&#8221; <\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Google\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3068\u306f\u3001Google\u304c\u5e74\u306b\u6570\u56de\u5b9f\u65bd\u3059\u308b\u3001\u691c\u7d22\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u3068\u30b7\u30b9\u30c6\u2026<\/p>\n","protected":false},"author":1,"featured_media":13756,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[3],"tags":[7,374],"acf":{"show_focus":false,"show_recommend":false,"show_top2":false,"top_image2":false,"show_top3":false,"top_image3":false,"show_top4":false,"top_image4":false,"site_flg":false},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/grannet.co.jp\/column\/wp-json\/wp\/v2\/posts\/10986"}],"collection":[{"href":"https:\/\/grannet.co.jp\/column\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/grannet.co.jp\/column\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/grannet.co.jp\/column\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/grannet.co.jp\/column\/wp-json\/wp\/v2\/comments?post=10986"}],"version-history":[{"count":20,"href":"https:\/\/grannet.co.jp\/column\/wp-json\/wp\/v2\/posts\/10986\/revisions"}],"predecessor-version":[{"id":13758,"href":"https:\/\/grannet.co.jp\/column\/wp-json\/wp\/v2\/posts\/10986\/revisions\/13758"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/grannet.co.jp\/column\/wp-json\/wp\/v2\/media\/13756"}],"wp:attachment":[{"href":"https:\/\/grannet.co.jp\/column\/wp-json\/wp\/v2\/media?parent=10986"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/grannet.co.jp\/column\/wp-json\/wp\/v2\/categories?post=10986"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/grannet.co.jp\/column\/wp-json\/wp\/v2\/tags?post=10986"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}